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Citadel Flips Another....

J

JasonReed

Well,... I just witnessed a second station in five days to flip formats. 106-7 KKND is now "Fresh Country Favorites" 106-7 The Wolf. Complete with all the bells and whistles, jingles, and the same voice dude who seems to be pretty good at it. Songs no longer sound pitched either. For prosperity... lol

Last song as 106-7 KKND: Kenny Chesney - No Shoes, No Shirt, No Problems
First song as 106-7 The Wolf: Shania Twain - You're Still The One

And just like on the new Mix 92.3, Scott Shannon is doing personalized liners/sweepers for the station. This is just my opinion and I know this guy was big in New York on Z-100 and 95.5 WPLJ/Mojo Radio, but is he really a big deal here?

Jeremy
 
Yep I heard it to! Citadel seems to be doing a shake-up over there huh?? What's next Old School 102.9? I'm kinda glad they got rid of the Diva moniker. IMO, it wasn't a good opinion of the PD.

But back to The Wolf, so far it seems to be pretty good! As I type this right now, "Down At The Twist and Shout" by Mary Chapin Carpenter is playing! lt seems to be a good mix of old and new country all together like WNOE and it's not pitched up! It may give them some competition!

Sam T
 
IMO...
No, Scott Shannon is not a big deal here. To me he's important to those in New York, Mobile, etc. but not here. He had no impact in New Orleans other than his countdown show on B97 in the early 80's.

Sam T
 
Its still country. And still pitched up. It cant compete with WNOE. It'll flip again in 3-6 months.
 
Zach said:
StevenNOLA said:
With an inferior signal to WNOE. 106.7 needs to be the only game in town for it's format with it's signal quality.
Click to expand...

And what format would/could that be? :D
Click to expand...

I hear there's this really cool format called "Diva"...oh wait...nevermind...that wouldn't work.

How about a novel concept for the 106.7 frequency...oldies...wait...can't do that either. Hmm...new rock? I heard it was a successful format for this frequency before it was murdered.

Smashed, CCM might also work. No competition on the FM dial. I wouldn't listen to it but it might work.
 
Praise the Lord and pass the loot. PTL. CCM is a great format to think about, if you are not worry about paying your staff or paying the debt service to the bank.

I want to be wrong so please show me in what market has CCM made any significant impact in terms of ratings or revenue.

I hate to be the grinch, but it's about the bucks y'all.
 
smashedcd said:
Zach said:
StevenNOLA said:
With an inferior signal to WNOE. 106.7 needs to be the only game in town for it's format with it's signal quality.
Click to expand...

And what format would/could that be? :D
Click to expand...

CCM
Click to expand...

EMF and Lifesongs got that market in NOLA right now.. I know EMF is trying it's best to squeeze 91.1 in as a c2 directional it ain't funny (it filed an application for the 50kw but currently is a class A)

Clear Channel tried the black gospel thing.. amazing what high numbers but apparently lower than expected cash flow did (It's now mainstream rock beating the last numbers posted by KKND as a rocker in 2005)

But this re branding without a wholesale redo of songs and complete imaging changeover won't do a thing as on air product which apparently isn't hitting or something to do so low.... Actually I'm wondering if the percentages for Gator in 1994 weren't actually higher than this one...


RFLA
 
RFLA said:
smashedcd said:
Zach said:
StevenNOLA said:
With an inferior signal to WNOE. 106.7 needs to be the only game in town for it's format with it's signal quality.
Click to expand...

And what format would/could that be? :D
Click to expand...

CCM
Click to expand...

EMF and Lifesongs got that market in NOLA right now.. I know EMF is trying it's best to squeeze 91.1 in as a c2 directional it ain't funny (it filed an application for the 50kw but currently is a class A)

Clear Channel tried the black gospel thing.. amazing what high numbers but apparently lower than expected cash flow did (It's now mainstream rock beating the last numbers posted by KKND as a rocker in 2005)

But this re branding without a wholesale redo of songs and complete imaging changeover won't do a thing as on air product which apparently isn't hitting or something to do so low.... Actually I'm wondering if the percentages for Gator in 1994 weren't actually higher than this one...


RFLA
Click to expand...

RFLA I was stranded in our car the other day with no XM or sirius so I was stuck with FM. 89.1 did not even reach hammond. CCM has no commercial station in new orleans. It could work as pointed out KLTY is doing really well in Dallas. As it always has.
 
Apparently Lifesongs is downsizing their 89.1 signal as it's got a brand new CP to increase to 11,000 watts from 8,500 but will drop 200 feet. But I am used to the lifesongs boundaries and catch both the main transmitter is New Orleans and the translator in Houma. But looking, I see why it can't reach Hammond. 89.3 WRKF in Baton Rouge that's why


I don't know if we may see any Commercial CCMs here as Clear Channel ran a black gospel format with sweet success for a station not even Vted but apparently couldn't make revenue on the station.

Actually out of everyone to do Commercial CCM, I am surprised the Dowdy's haven't flipped Praise from the low number station it currently is to say a commercial CCM (since they are a known commercial religious broadcaster)

RFLA
 
RFLA said:
Clear Channel tried the black gospel thing.. amazing what high numbers but apparently lower than expected cash flow did (It's now mainstream rock beating the last numbers posted by KKND as a rocker in 2005)
Click to expand...

How odd. They tried black gospel in Birmingham too and pulled the plug over "low cash flow". The flip to rock even made the local news because it meant gospel fans lost their first and only black gospel outlet on FM in the majority black city.

Granted, they were up against a successful AM competitior with a good nighttime signal, but c'mon, it was FM vs. AM - we all know who wins that war when it comes to music.

As a curious bystander, I find it odd that it's hard to make money on a format with a devoted (ha ha) and sizeable following.
 
Gospel and CCM are two totally diffrent formats. I dont get the gospel comparison. I understand why the Gospel format failed its targeted at the low income families of new orleans. CCM would be targeted at 35+ middle class soccer moms. huge diffrence.
 
I compared it as it was the regional management style to a christian based format. All the companies have made in roads in black gospel on AM (Citadel in BR, CC in New Orleans for example) but they apparently have bad luck on FM.
Since I know you frequent the CCM boards there Smashed, What would be your take on CCM Commercialised in the area? I am asking as we have had non profits (one local based , one national based) that are playing CCM in the New Orleans market and so for basically 25+ years people have never had to worry about commercials that they may object to.

RFLA
 
Im not sure if this is in topic but when i scan borh AM/FM I have heard commercials (not PSA) on WYLD-AM, WSHO, and WBSN. The only ones that have not are WVOG, and WCKW (witch is now just a sattelite translator of EWTN.
 
WYLD-AM is a commercial station owned by Clear Channel and CC will demand it make some revenue

You forgot WPRF 94.9 which is running a gospel format and runs commercials albet not much of a inventory

WBSN (Lifesongs 89.1) is a non profit and probably gets around the commercial thing like WYES-TV or say public radio programming does...This program sponsored in part by..... Which if I remember the law on it.. is allowed to a certain extent (in other words a mention of a business helping to pay the bills, but no out and out commercials as they would technically not be eligible for the frequency if they did that)

Have heard WVOG makes money off of donations and renting out transmitter time on the sister shortwave transmitter in Nashville (WWCR)

WSHO is owned by Bisso towboat company and three others and is a for-profit company so yes I'd expect to hear commercials there also

WCKW was until 2006 owned by the Levet family as River Parish Radio (the same family who owned it and WCKW FM until they sold it earlier in the decade). It was transfered and is now oned by a non profit corporation out of St. Louis called the Covenant Network (which is now a non-profit Catholic radio service)

WNKV is of course owned by the EMF foundation and is non-profit (91.1 K-Love)

RFLA

RFLA
 
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