Has there been any layoffs in either one of these markets?
ray ting said:Let me preface this by saying I'm on the side of every hard working radio person who's been laid off or is fearing getting laid off.
This economy sucks. And that won't change right off.
But if you now still have a job, do this. As Dylan himself says, "You've got to serve somebody". True dat. Doesn't matter who you are. Hell, if you're one of the radio owner fatcats who's been criticized on this forum, even YOU got to serve somebody. Your stockholders. Or your bank, who's financing your operation. Hey. Even those "fatcat" bosses whom we think are all set... are not. They're trembling, too. Believe me.
So instead of throwing darts at your boss or bosses, why not expend that energy in a more self-serving way?
Here's the thing, ladies and gents. If you want to keep your job, there's only one thing you need to do.
MAKE YOURSELF IRREPLACEABLE.
Most bosses who have hiring and firing capacities couldn't unlock the front door of their own radio station, let alone keep its programming on the air. Or do the traffic. Or program the ENCO or Prophet or Scott Systems. So how can you exploit that power? You've got to convey to your corporate hangman that you are the one who knows it all.
If you still have $20 in your pocket, do this. Ask your boss out to lunch. A hamburger kind of lunch will do. And ask him or her about what's stressing them out the most, and what can you do to fix that?
Think about it. Who could fire somebody like you if you did that?
Honestly, I really truly don't want to seem like I'm dissing anyone who has lost his or her job up to now. I'm familiar with many of those people's track records, and I know that they gave 100% or more, but still got the shaft, and in 99% of the cases, it's probably not their fault.
All I'm saying here is: if you still have your job, know your boss, and know his or her biggest fears. Find a way -- a true, non-BS way -- to allay those fears.
If they can go to bed tomorrow night thinking that they can't lose you, you're going to be okay.
Every situation is different, so your mileage may vary, but as a true veteran of the radio biz, I can promise you that my basic advice is right on target. Promise.
Ray
maineengineer said:Corporate, of course, always specifies "how much," and sometimes "how many," but almost never "who," so irreplaceability (or, more accurately, replaceability) is therefore determined at the market level, and it definitely does matter.