I gave it a listen on Friday, and I have to say honestly that it's the most poorly-executed and worst-imaged classic hits station I've ever heard. Just my opinion, of course. The imaging just has no cohesion...NOT what you expect from a Classic Hits station. It's definitely not the "same" station with a new name either. The playlist is completely different, more like classic rock with an occasional oldie thrown in. I hope whoever is in charge of the imaging views this ONLY as a make-do until they have time to do a better job. The imaging they have, in my opinion, just ain't gonna cut it. It doesn't make me remember the station, and doesn't leave an impression at all.
There are some good folks there, though. The team has always worked well together, or at least that's the way it sounds. They do a good job connecting with the audience. Let's hope this imaging is just a bump in the road.