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Classic Rock A to Z - Why?

Can someone explain to me the logic of the "A to Z" thing where a classic rock station plays everything in their library from A to Z? I've heard it a couple of times on WEGR Rock 103 and our pitiful classic rock station here in Knoxville WIMZ has done it 3 times. (Rock 103 listeners, as bad as some of you might think they are, you ought to have to be stuck with WIMZ - absolutely the worst excuse for a classic rock station I've ever heard - but I digress).

Is this something done to try to increase ratings during sweeps? If so, and it does bring in more listeners, then shouldn't that tell station management that people want MORE songs from MORE artists instead of the restrictive wasteland of most classic rock formats?

When WIMZ did the A to Z the first time around, I just happened to be listening during part of the S segment and noticed I did not hear "She's A Rainbow" by the Rolling Stones which has always been a favorite of mine. The station said if you didn't hear a song, to call them and they'd try to add it the next time. Well, I called, and to my surprise, the next A to Z they did I made it a point to listen and they did play it! But, the last time they did A to Z, they did not play the song.

The sad part of the A to Z is that a lot of songs don't make it that are readily available on "Best of " compilation CD's. This tells me that stations don't bother to keep a "real" library anymore - they just play what some consultant tells them they OUGHT to play.

An interesting side note: several years ago, Kelly Cruise was at a Seessel's store in the Rock 103 motor home taking live requests for donations to a Christmas cause. I made a donation and for the fun of it tried to stump Rock 103 by requesting "Conquistador" by Procol Harum. And they had it! Shocked the heck out of me, but that's just another song you won't hear on classic rock today (at least not on WIMZ, but then again you won't hear the Moody Blues or much of the Rolling Stones outside of "Beast of Burden" or "Start Me Up" either - this from the station that brags to have "Knoxville's largest on-air library" - give me Rock 103 any day).

AO
 
Rock 103 isn't any better. Their playlist is ultra repetitive as id 98.1 the Craps.
 
Don't most radio clusters have access to some all-inclusive mega-music library via inter/intranet, allowing them to pull up really obscure stuff when needed?

I've heard the Opie & Anthony show on New York's K-Rock play some very un-rock like stuff that you wouldn't think belonged in a radio station music library... Back in Birmingham, CHR "103.7 the Q" did a pay-for-play-for-charity thing once (or was it Rock 99?) where they'd play any song you wanted for a donation. I about fell out of my chair when they potted up a lesser-known They Might Be Giants song! :eek:
 
We were gone from Memphis for 27 years. We would come home for Christmas every year and on Christmas morning we would drive to Newport Arkansas to spend Chritmas day with my in-laws.

We really looked forward to hearing 103 do the Beatles A to Z. It wasn't Christmas without it.

df
 
A to Z is a very risky strategy for "rock" stations anymore, because as some of you have said, it exposes just how limited their playlists really are! And if you hear something that you don't regularly hear, then the question becomes, why don't I hear that more often on your station?

Just a side note, if your fave is part of a medley, and you don't hear it, they may have alphabetized it by the first letter of the first title in the medley. For instance, "Jet Airliner" comes under "T" for "Threshold."
 
This thread gives me an opportunity to pitch a proposal to all of you: let's stop referring to consultants as "consultants." Let's start referring to them as "insultants," because they insult our intelligence! Remember, you read it here first! ;D
 
It's amazing no one's ever thought of that before!
I like it.
(Of course, when I say "no one" I'm really only speaking for myself)
;D
 
interested party said:
We were gone from Memphis for 27 years. We would come home for Christmas every year and on Christmas morning we would drive to Newport Arkansas to spend Chritmas day with my in-laws.

We really looked forward to hearing 103 do the Beatles A to Z. It wasn't Christmas without it.

df

Actually, I wasn't talking about Beatles A to Z - that's something entirely different (and like you I also enjoy that). I was speaking of an A to Z where they play their entire "library" (term used loosely).

Can you imagine what A to Z would have been like if FM100 had done it in 1973?
 
Yes, I can.

They would be coming up on the letter "P" early in 2008.

Thankfully, someone had the onions to get a forklift and put that mess in the dumpster.

Then the sleeping giant awoke.
 
AlbumOldies said:
interested party said:
We were gone from Memphis for 27 years. We would come home for Christmas every year and on Christmas morning we would drive to Newport Arkansas to spend Chritmas day with my in-laws.

We really looked forward to hearing 103 do the Beatles A to Z. It wasn't Christmas without it.

df

Actually, I wasn't talking about Beatles A to Z - that's something entirely different (and like you I also enjoy that). I was speaking of an A to Z where they play their entire "library" (term used loosely).

Can you imagine what A to Z would have been like if FM100 had done it in 1973?


I did know you were talking about the whole body of classic rock. I just wanted to throw in the Beatles thing. My bad. I should have noted that in my post.
 
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