Right wing radio is the GOP’s most important media tool. If the GOP is using hired callers and organizing scripted callers for national and local radio talk shows to push referenda, legislation, and candidates and attack others all year around should the money used be included in filings to the Federal Election Commission (FEC)?
The Federal Communication Commission (FCC) needs to know. If it’s fraudulent advertising should the Federal Trade Commission (FTC) and other federal agencies investigate? Maybe the Better Business Bureau needs to know.
If staff and owners of stations know paid callers are being bumped to the top of the order are they complicit?
Here are some excerpts from Radio Daze by Liel Leibovitz:
A short while later, he received the following email: “Thank you for auditioning for Premiere On Call.” it said. “Your audition was great! We’d like to invite you to join our official roster of ‘ready-to-work’ actors.” The job, the email indicated, paid $40 an hour, with one hour guaranteed per day.
But what exactly was the work? The question popped up during the audition and was explained, the actor said, clearly and simply: If he passed the audition, he would be invited periodically to call in to various talk shows and recite various scenarios that made for interesting radio. He would never be identified as an actor, and his scenarios would never be identified as fabricated—which they always were.
Curious, the actor did some snooping and learned that Premiere On Call was a service offered by Premiere Radio Networks, the largest syndication company in the United States and a subsidiary of Clear Channel Communications, the entertainment and advertising giant. Premiere syndicates some of the more sterling names in radio, including Rush Limbaugh, Glenn Beck, and Sean Hannity. But a great radio show depends as much on great callers as it does on great hosts: Enter Premiere On Call.
Rachel Nelson, a Premiere Radio Networks spokesperson, defended the Premiere on Call service and said that responsibility for how it is employed falls ultimately to those who use it.
“Premiere provides a wide variety of audio services for radio stations across the country, one of which is connecting local stations in major markets with great voice talent to supplement their programming needs,” Nelson wrote in an email. “Voice actors know this service as Premiere On Call. Premiere, like many other content providers, facilitates casting—while character and script development, and how the talent’s contribution is integrated into programs, are handled by the varied stations."