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Clear Channel Comunications, after exhausting the Latin American talent pool for its Hispanic stations in Atlanta, has completed a survey of potential morning show hosts by screening various American electronics service centers in India. The "Outsourced Idol Search", as it has fondly come to be known, has chosen a team that the communications giant says will be the "next big thing" on American airwaves.
A Clear Channel spokesman said, "We have a couple of guys that can work in almost any format, and we are looking at Atlanta as our test market. The area has gotten stale and needs a format change."
At this writing, little is known about Rajesh & Bubba, CC's "chosen ones", except that they are expected to fill the bill of the company's new "most irritable service center" format style.
The station in Atlanta has yet to be chosen. More to come.
Clear Channel Comunications, after exhausting the Latin American talent pool for its Hispanic stations in Atlanta, has completed a survey of potential morning show hosts by screening various American electronics service centers in India. The "Outsourced Idol Search", as it has fondly come to be known, has chosen a team that the communications giant says will be the "next big thing" on American airwaves.
A Clear Channel spokesman said, "We have a couple of guys that can work in almost any format, and we are looking at Atlanta as our test market. The area has gotten stale and needs a format change."
At this writing, little is known about Rajesh & Bubba, CC's "chosen ones", except that they are expected to fill the bill of the company's new "most irritable service center" format style.
The station in Atlanta has yet to be chosen. More to come.