Letting Shorts & Skidmarks go is like taking Seinfeld at the height of its popularity & deciding to cut Kramer & Costanza. It's idiotic. Morning shows, if not entire radio stations, should be staffed like you're casting a sitcom. Every character plays his part. Lose someone & the show goes on but it isn't the same. Then John Hogan makes mind-numbing dumb comments referring to a "flight to quality" for sponsors & Clear Channel providing that quality. There's even some reference to a Clear Channel mobile app called I (heart) Radio. No they don't (heart) radio. Regardless of what the business decisions are, don't make stupifiengly dumb comments no one is going to believe but everybody pretends to publicly.
There has to be some sort of balance that I doubt will ever come at this point. The business end of it has to be taken into consideration, but those running the show also have to have an ear for entertainment. Go too far on the entertainment end of the spectrum & you have a station that gets rave reviews but no listeners. Go too far with the business decisions & you have the suicidal direction we're going in now.
If the suits would just shut the hell up after making these decisions it wouldn't be so laughable.