@Pioneer....
It sucks what happened to the staff at Kiss, but I'm sure they were even anticipating it with the talk of the new frequency launching. Here's what I've learned about Main Line. They stick to the budget. Hot has 3 jocks: Scott Sharp, The Partyman, and K-Dub. WROU has 2. Garth Adams and Angel O'Shay... and Fly has the 1, Danielle. I don't think they'll put any on Click for awhile unless they use Danielle and Scott. The way the format is setup, it can run with imaging and music... but if they're trying to hit the streets, it'd be smart to throw a staff on there. That's how Z failed in the end.
@Danikayser
This format's been alive for awhile. I personally prefer Adult CHR and Hot AC over Modern AC/AAA but it seems to test pretty decent with women. It reminds me of the following stations all wrapped into one: Frequency 9-4-1 from Cincinnati, 94-9 The Sound HD-2 from Cincinnati, The X's HD-2 alternative station out of Dayton mixed with a little Mix 107-7 since they're playing Pink and Mike Posner.
They're repeating songs... but it could be because they're resting their library for overnight and expanding their playlist for the daytime. OR going with a small playlist for the first week or so.
The stations that are going to be targeted the most: Mix and The X... it will take the women from Mix and the men from The X. They may grab a few from Channel, but those listeners are listening to Gaga, Ke$ha, and The Black Eyed Peas which don't play on Click.
Interesting they used "Modern Hit Music" when it's more "Modern Music" like Click in Seattle... it must be a marketing move.