Super Bowl XLVI was the most watched program in television history, according to NBC, its 111.3 million viewers surpassing the previous audience champ, last year’s Super Bowl XLV with 111.0 million.
Boston had the highest rating (56.7) for a local market, followed by Indianapolis (56.4), Norfolk, Va. (54.2), Columbus, Ohio (54.1) and New Orleans (54.0 on WDSU). In New Orleans, a local rating point represents 1 percent of total TV households, or about 6,440 homes.