Comcast Is Now XFINITY

[[email protected]]

Comcast will be rebranding its cable, telephone and Internet services as "Xfinity" as of Friday, February 12.

On Comcast’s earnings call Brian Roberts and Steve Burke talked about XFINITY, the new brand for their technology platform and products. XFINITY is about offering our customers more — more HD, more speed, more choice and more control over their services. XFINITY will now offer 100+ HD channels, 50 to 70 foreign-language channels, approaching 20,000+ VOD choices, incredibly fast Internet speeds (50 Mbps growing to 100+ Mbps) and thousands of TV shows and movies online for our customers to watch whenever and wherever they want

There whispers of maybe getting rid of the "NBC" name altogether!!

http://mediadecoder.blogs.nytimes.com/2009/12/03/comcast-could-drop-the-nbc-name/

This is what Philadelphia's local press had to offer so far:

http://www.philly.com/philly/business/83522972.html

 

[oasisrulz]

and still no GSN....

 

[ajc_trw]

Comcast will be rebranding its cable, telephone and Internet services as "Xfinity" as of Friday, February 12.

On Comcast’s earnings call Brian Roberts and Steve Burke talked about XFINITY, the new brand for their technology platform and products. XFINITY is about offering our customers more — more HD, more speed, more choice and more control over their services. XFINITY will now offer 100+ HD channels, 50 to 70 foreign-language channels, approaching 20,000+ VOD choices, incredibly fast Internet speeds (50 Mbps growing to 100+ Mbps) and thousands of TV shows and movies online for our customers to watch whenever and wherever they want

There whispers of maybe getting rid of the "NBC" name altogether!!

http://mediadecoder.blogs.nytimes.com/2009/12/03/comcast-could-drop-the-nbc-name/

This is what Philadelphia's local press had to offer so far:

http://www.philly.com/philly/business/83522972.html

my post on the first link ...(emoticons added)

So Crapcast wants to not just ruin NBC but drop a network brand that preceded television with TWO radio networks (NBC red & NBC blue, NBC blue becoming ABC). Yea, let’s trash history for vanity sake. :'(

I just hope Comcast is a successful as Cingular when they bought AT&T (another historic name) and changed everything to Cingular. Gee, how did that work out? I’m praying for a repeat. ;D

With the name NBC going away I’m wondering who the real loser is, Jay or Conan. Yea Jay you got “The Tonignt Show” on Comcast TV. Conan:”(hysterical laughter)”

 

[WCAUTVNBC10]

Actually if you read it properly, they would be getting rid of the NBCUniversal name. I highly doubt they'd drop the name of the network NBC.

 

[ajc_trw]

Actually if you read it properly, they would be getting rid of the NBCUniversal name. I highly doubt they'd drop the name of the network NBC.

From the article ...

"Will the name NBC be a victim of the NBC Universal’s joint venture with Comcast?"

"Eventually, the name NBC, short for the National Broadcasting Company, could go the way of history. Given both companies’ emphasis on cable channels, a name like Comcast Entertainment may make more sense in the long term."

I guess it's things like this that confused me.

 

[johnnyu]

Let's face it, COMCAST taking over NBC has to be an improvement. It cannot get much worse.

 

[trolleyk]

http://blog.comcast.com/2010/02/comcast-launches-xfinity.html?CMP=KNC-CCXFTYGO-102217310004&s_kwcid=TC|18138|xfinity||S||4401691975

 

[wprt949]

Worse how could anything get worse were at the freshfruit of hell

 

[stationless listener]

I think this is a prelude to a splitting the corporation down the line.

First, Time Warner split AOL off their balance sheet but they also sold Time Warner Cable off to shareholders. Then, Cablevision split the MSG part of their business (Knicks, Rangers, Radio City) from their cable part of their business. Cablevision also might still try to spin off Rainbow Media as well, which they tried to a few years ago, or the Dolans might end up keeping Rainbow Media but selling the cable company and probably MSG as well.

My guess is that Comcast is thinking of spinning their old business off to a new company, using the Xfinity name. This would get done once they get control of NBC. It would make some sense. Instead of worrying about antitrust regulators and sweating over paying out subscriber fees, they get to "go to the other side" and be the ones on the receiving end for a change. IOW, Comcast would transform itself from being in the "pipes" business to being in the "content" business. The way it would work is they'd get control of NBC, after which they bundle up the cable channel/studio/broadcast properties into one business, then separate that from the old cable business. The "Xfinity" portion of their business gets offered to shareholders. Let someone else worry about customer complaints and cries for new channels, for a change, while the "new" Comcast gets to benefit from new income from their new media properties without having to spend for laying out new infrastructure.

Stranger things have happened.