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Computer Show & Chef Jaime Gone From KABC

T

timbob

Guest
To be replaced today by that surefire audience magnet, Infomercials!
 
When, Why, What??

I have to go check this out. Info... I can't even get myself to finish typing the word.
 
This may not be true for every station that runs infomercial, but I see running them as something that usually only second tier stations do.
 
calguy said:
This may not be true for every station that runs infomercial, but I see running them as something that usually only second tier stations do.
Calguy is spot on. Running infomercials in any daypart, even overnight stains the station and is a huge impediment for a station that aspires to market dominance. I do not see KABC posing a serious challenge to KFI until it dumps ALL infomercials and improves its personality line-up (Mark Levin et al).
KABC's latest move to add more infomercials is a stupid move to garner short term revenue at the expense of the station's long term health. Back in the day when George Green ran KABC they dominated LA Radio and did not even THINK of running infomercials. They even had a live and local Saturday AM drive show!
 
David, et al: running a couple infomercials, especially overnights or at 4:30am on a Saturday morning, is not going to make a station plummet. It just isn't. KABC may have expanded its brokered shows (which are not infomercials... the real estate one, etc.) and moved an hour or so of actual infomercials into prime time, but who cares? KABC is a joke because of its stale weekday lineup and (namely in drive times) and its mediocre signal.

As usual, you can tell many of the programming people in a group based on who thinks the bills get paid courtesy of a money tree behind the tower.
 
Jamie was too squeeeky. And the computer guy at KFI was better.
 
The question is when are they going to pull the trigger on that unperforming
morning disaster with Doug Mcintyre? Truly a collegiate effort. I'd like to
see someone with more talent wipe the floor with Handel, that travesty on
790 will never come close in a million lifetimes.
 
timbob said:
To be replaced today by that surefire audience magnet, Infomercials!

To me it just seems like a dumb way out. Sure, KABC's signal isn't all that great, but it can be heard and it does/did have ratings. In a metro the size of LA surely they could have found something to run during the off-hours. Just pay the host what the time slot will bear. There's got to be a lot of talent in LA. In SF the second-string talk hosts (which are all excellent) are chomping at the bit to get more airtime on KGO. I don't see a reason why KABC couldn't have that kind of thing going for them as well. But they've got to start with more live and local hosts.
 
WBZ in Boston has infomercials on late at night, and they're hawking everything from wrinkle creams to real estate and investment courses.
I guess they're leaving the news service to the Drudge Reports and online newspapers, except that only the local newspaper is a purveyor of local news. It's pretty sad, IMHO. :(
 
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