It wouldn't ruin the cume considering that Hannity is beating Ed in many markets, Albuquerque included.
I think I see your point, though disagree.
ABQTom said:
How will Citadel explain to their advertisers the loss of revenue during Hannity?
Radio stations don't explain "loss of revenue" to advertisers. Usually they explain that to the owners of the company. The advertisers don't care.
ABQTom said:
Citadel programmers downtown would be wise to pay attention to what's going on in the fancy conference rooms behind the dark tinted glass walls at Jefferson St NE.
I'd be surprised if KABQ-AM is nothing more than an afterthought in the fancy conference rooms behind the dark tinted glass wall at Jefferson St NE. There far bigger priorities with FM revenue. Have you heard the spot load on AM 1350?
ABQTom said:
Finally the 12+ trend numbers mean nothing, KABQ dropping to below 2 shares isn't relevant considering 1) their exceptional 12+ 4 book average for a liberal station, and, 2) their good 25-54 numbers
Their "exceptional 12+ average for a ="liberal station"? Huh? Are you suggesting that they deserve a handicap because its programming is "liberal"?
My guess is that whatever 25-54 numbers the station might have, its likely not enough to affect revenue, except as an "add on" to seal a deal with buys on one of the company's FMs. Just educated thinking on my part...