• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

Cookie cutter format brands

It seems that Canada radio has bunch of Cookie cutter name formats. For example Astral's CHR/HOT-AC format are Virgin Radio, AC's are EZ ROCK, and Rock stations are THE BEAR. CTV/Globemedia has BOB-FM for Adult Hits, THE TEAM soon to be TSN RADIO for sports, KOOL-FM for HOT-AC. Rogers radio AC's with slogan Today's Lite Rock, Adult Hits Jack-FM, News (frequency) for all news radio.
 
Let's not forget Haliburton's Moose FM. I think there are more Moose FM's than there are actual moose left in Ontario.....with more on the way.
 
Well Astral finally realized that Virgin is best as a CHR cookie cutter. Good for them.
Corus had Joe FM for their variety hits stations, but then changed the format of many and got rid of the Joe name for most of them.

Are we counting stations with no name as a cookie cutter? The Joe FM in Kingston became FM 96, and there's tons of other Corus stations that are just the frequency these days, including FM 93 in Barrie Ontario. I'm guessing not, since the formats are not the same.
 
The US has its share of cookie cutter formats as well, so its not just Canada.

Theres Froggy, Majic, Jack-FM, Kiss-FM, etc.
 
Is it any wonder that I'm not a big listener/fan of commercial radio?

Although I'm unhappy with CBC dumping a lot of its classical music content, they, along with the college/community and ethnic stations keep the dial interesting in the major markets.

As for the rest...blah!

~BG
 
spunker88 said:
The US has its share of cookie cutter formats as well, so its not just Canada.

Theres Froggy, Majic, Jack-FM, Kiss-FM, etc.

Don't forget all the Cools and Kools...and when you get one of them that decides to try to act like the others it's really brand x.
 
...and sometimes the cookie cutter is in other hands, forcing the name to be different, but everything else to be EXACTLY the same! (jingles, etc)

Edmonton doesn't have an Astral media Boom fm. Instead they have Rawlco's Up 99.3.

Notice that while Up may extend further into the 90's with their play list, their jingles and everything else are EXACTLY the same as Boom!

----> http://www.up993.com/
 
Yeziknoradio said:
Notice that while Up may extend further into the 90's with their play list, their jingles and everything else are EXACTLY the same as Boom!

Except their logo -- Up's logo is the word "Up!", with an arrow above the "U" pointing up. That logo also uses a orange-red and blue color scheme.

The logo for Boom FM (both the English and French versions) utilise a black and green color scheme, a different font, a 45RPM spindle device and, of course, no "!".
 
azumanga said:
Yeziknoradio said:
Notice that while Up may extend further into the 90's with their play list, their jingles and everything else are EXACTLY the same as Boom!

Except their logo -- Up's logo is the word "Up!", with an arrow above the "U" pointing up. That logo also uses a orange-red and blue color scheme.

The logo for Boom FM (both the English and French versions) utilise a black and green color scheme, a different font, a 45RPM spindle device and, of course, no "!".

I still like to believe that if Rawlco didn't sell to Rogers, an UP 92.5 would have launched before Boom in Toronto. Rawlco would have beaten Astral to it!
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom