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Country 103.7 Gainsville

J

Jimc

Guest
Looking for a Morning Team...

This station owned by the University of Florida?
 
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Yes, it is, but it operates semi-independantly.
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Nice KMagrill.... "semi" is right... LOL. Maybe like 70/30?

70% state $$$ 30% station revenue.
 

Yes, it is, but it operates semi-independantly.
[/quote]


Nice KMagrill.... "semi" is right... LOL. Maybe like 70/30?

70% state $$$ 30% station revenue.
[/quote]

No, not when I was there, anyway. The state requires it to be self-supporting. If it doesn't raise enough cash to support itself, then it has to downsize. Back in the day, it contributed a significant surplus to the state, not the reverse.
 
Apparently, it's Take Two on the morning act, huh? Are the originals still in place? What's the observation from "ground level" (Gainesville)? Are they just awful? Or are they just getting shifted into other dayparts? It's obviously a weird situation to be backtracking just six months into it...

As far as 103.7's "independence" goes--uh... yeah, kinda, sorta, not really. It is my understanding that the state backed off UF some years ago, as the state universities and other agencies became more & more involved in commercial enterprise. But even beyond that, the non-profit accounting tricks they have at their disposal--and the plethora of other properties now under the same wing of the College of Journ & Comm give them the flexibility to shift bucks here or there, depending on the story they want to tell at a given moment.

But the bottom line remains--good money, great bennies, and generally not a bad place to work, especially compared to many of the other outfits comprising the radio biz. Not to mention the 25,000 or so young honeys helping make the scenery great...
 
Where was this posted? I would be interested in putting my hat in the ring for this one.

It's been a few years since I've been behind-the-mic. But I know the market pretty well. I've done time at WTRS, WOCA, WMFQ, and WOGK. Plus, I love the town! That's always a plus!
 
Yup, I guess it is round two for the AM crew. I was never impressed by the current show.

Kyle, as far as "self-sustaining" are you telling me they pay rent to the State of FL for the space they are in, pay their electric bills, pay for vehicle registration (look at the WRUF Jeep and Trailer, yellow State of FL GOV plates) taxes on the land their studio and sticks are on?

If the answer is no. Then they are on a uneven playing field. Period.
 
ThatGuyOnTheRadio said:
Kyle, as far as "self-sustaining" are you telling me they pay rent to the State of FL for the space they are in, pay their electric bills, pay for vehicle registration (look at the WRUF Jeep and Trailer, yellow State of FL GOV plates) taxes on the land their studio and sticks are on?

If the answer is no. Then they are on a uneven playing field. Period.

I make no assertions about the playing field being equal. I merely said that they are (or were) required to be self-sustaining, meaning that they receive(d) no state funds to pay their bills. Whether or not they have a sweet deal from the state on capital itmes, I cannot intelligently address because I don't know what their accounting practices are. For all I know, they certainly could have a great situation on their basic logistics from the state. I also take no potion on the merits or failings of having a for-profit radio station run by the State.
 
I make no assertions about the playing field being equal. I merely said that they are (or were) required to be self-sustaining, meaning that they receive(d) no state funds to pay their bills. Whether or not they have a sweet deal from the state on capital itmes, I cannot intelligently address because I don't know what their accounting practices are. For all I know, they certainly could have a great situation on their basic logistics from the state. I also take no potion on the merits or failings of having a for-profit radio station run by the State.
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Sorry for the harsh tone, it wasn't intended. But, I find it hard to believe they pay for capital expenses such as that. Meaning they have an advantage over other commercial stations. Ask any operator in town "Hey, how would you like to not pay any electric bills... ever?" They'd jump for joy!
 
Sure, they pay rent & utilities for their patch of Weimer Hall--and xmtr sites, et cetera. In fact, in some ways, that aspect of non-profit accounting can be much harsher than for-profit accounting, since Real Life Common Sense sez "Hey, they OWN the SOB!" I mean, christalmighty, WRUF has been there for 80+ damn years! And they're still getting charged RENT? But that's the way NPs work. It may be called a "share of general & administrative expenses" or something of the sort, but it's definitely in there. And, yeah, when they buy a new mixer or transmitter or coffee maker, they get charged for it. So, in that sense, they don't have any particular advantage over Dix or Pamal or anybody else.

On the other hand, if, let's say, they have six straight lousy sales months (like, for instance, the last six months) and there really isn't enough top-line revenue coming in to cover that "share of G&A" expense, it just goes into the loss column and nobody gets kicked out into the North Central Florida sunshine. In fact, since the end-game is to break even or show a loss anyway (that's what "non-profit" means), no one in accounting is gonna go ballistic.

And this can go on for years. And a bigger chunk of some of the heftier salaries (GM/SM/PD/CE) can just get shifted over to the public FM/TV side to reduce Gator Country's expense line--something Dix couldn't, and wouldn't, do...
 
So the Morning Show on K Country....with all the ratings.....Mr Bob been there for awhile?

I know the switch over for Country 103.7 is fairly new, but listening (online) to both morning shows this morning...for Market #82 they didn't blow me away. Mr Bob at least sounds like he has a plan, and a format. The other two gigglers had nothing going on.

And 103.7 doesn't run theiur actual commercials online, a lot of stations don';t. OR do they really run those hokey PSAs "on Air".

No sales?
 
Look at the Careers section for University of Florida...

Broadcast Specialist...the Labor Grade/ salary good explain why the Morning Team at 103.7 doesn't float your boat.


Requisition Number 0807655
Classification Title BROADCAST SPEC, SR
Working Title Morning On-Air Host
Position Number 00026340
Salary:

(Starting salaries for positions may be negotiable based on qualifications and experience.) Starting salary is $27,979.20 - $35,000, commensurate with education and experience.
 
ebol said:
(Starting salaries for positions may be negotiable based on qualifications and experience.)

This line is the only one that matters. Disregard the rest. "Negotiable" means "name a number... and we'll name a number... and if we like you we'll eventually cut a deal."

Just like in the real world.
 
amfmxm said:
ebol said:
(Starting salaries for positions may be negotiable based on qualifications and experience.)

This line is the only one that matters. Disregard the rest. "Negotiable" means "name a number... and we'll name a number... and if we like you we'll eventually cut a deal."

Just like in the real world.

To a point... this is radio in 2011 in Market 82. low 30's for a AM show in this market sounds about right. Unless you work for a private owner who really likes you (such as WYKS) you can expect that pay scale.
 
ThatGuyOnTheRadio said:
To a point... this is radio in 2011 in Market 82. low 30's for a AM show in this market sounds about right. Unless you work for a private owner who really likes you (such as WYKS) you can expect that pay scale.

Interestingly, when I worked in radio programming my salary was about one third of the above quoted "negotiable" compensation, and I was the program director. For this reason I made the move into sales which was one of the smartest moves I ever made. At that point my ending bank statement balance no longer read “Get A Job”.
 
vadar said:
Ah, its spelled GainEsville. C'mon, don't diss Titletown.

I don't think anyone is "dissing" Gainesville. At least I'm not. I have always liked Gainesville, mainly because it is an academic community which affords much cultural diversity as well as other benefits too numerous to outline here.
 
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