Cowherd Spawns Imitators In Houston

[DToTheJ]

The Houston Chronicle caught up with ESPN's Colin Cowherd, whose syndicated "The Herd" program from ESPN Radio has not only buoyed KFNC (97.5 FM) as the top-ranked of the four sports radio stations in the market, but as the Chronicle columnist claims, Cowherd's influence is apparently spreading to rival hosts.

"Just try listening to Houston sports radio between, say, 10 and 11 am," writes David Barron. "It's like hearing three Cowherds instead of one."

Full story:
http://www.chron.com/disp/story.mpl/sports/barron/7151688.html

 

[stan]

So, KILT-AM is not a sports station, or the ratings are wrong in showing it ahead of 97.5? Or maybe, the Chronicle article is so much filler that they need since it was a slow news day?

 

[radiogooroo]

So, KILT-AM is not a sports station, or the ratings are wrong in showing it ahead of 97.5? Or maybe, the Chronicle article is so much filler that they need since it was a slow news day?

The way I read it, KILT was #1 P12+ and KFNC was #1 M25-54 (THE demo.)

I'd be curious to know if KILT's 12+ numbers were bolstered by people under 24 or by the Hoveround crowd.

 

[amisdead]

I'd be curious to know if KILT's 12+ numbers were bolstered by people under 24 or by the Hoveround crowd.

Ha! Hoveround, of course. People under 40 don't listen to AM, much less 24 and under.