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Crickets

I like cookies too. Just amazing how this genre has exploded and there is silence on this board. No we need dance stations in every market.
 
If anyone cares to check out, I just re-created the Friday Night Partymix by extending it to 3 hours, and added a new "underground" mixshow titled the "Saturday Night Club Sessions" on party732.com.  All airing from 11P-2A EST.  Oh yeah, we also "inked" our way to broadcast at the Draft House in Long Branch, NJ.
 
I've been keeping my focus on the New York City board, plus I'm working on other projects regarding the coalition and other matters. For those that have been supportive, thank you.

Besides, deep down we know what we all want and to continually say it here is just "preaching to the choir". Beyond that, a lot of answers regarding dance music I have to find on my own and in that sense I'll keep my thoughts on the low. It may be better that way.
 
Dancerev889 said:
Wow this board got quiet

Well what do people expect? The excitement died. Not much to look forward to anymore now that people have finally jumped on pure dance beat sounds. At first it was exciting to hear the dance music making a come back. Then it was exciting as people started using beats that sounded harder and harder instead of the soft watered down stuff. Now, everything that happens is pretty much expected because it's now the norm and we're used to it. Can Rihanna get any dancier than she was with "Where are you now?" Can Ne-yo sound any "harder" than "lets go" featuring Calvin Harris? Can Chris Brown sound any dancier than he has been lately? Have you noticed how "normal" Sia's "Titanium" sounds on a top 40 station? No one even thinks twice about it when it comes on, yet back when Lady Gaga's "poker Face" and Rihanna's "disturbia" were new, it was like some new dance phenomenon to hear them on a rhythmic station. And doesn't many of the dance tracks with Pitbull and Flo Rida on them sort of remind you of a modern day dance song with rap in it similar to how a lot of euro was designed back in the 90's? And after things like Alexandra Stan, Dev, and Edward Maya crossing over in the past, nothing really sounds surprising anymore.

As a matter of fact, no one has mentioned this, but I did recently notice more people beginning to use slower or different non-house patterned beats... Makes me wonder if we've already reached our peak with pop dance.
 
Well for me it died. Unless a bunch of pure dance artists begin to crossover to mainstream or something like that, I don't see much of anything new going on in mainstream radio when it comes to dance. Just the same ol' same ol' usual things I've now come to expect. Think of it like a few days after you get a Christmas gift and open it. Yes, you're still happy to get the surprise you wanted, but it's no longer new and exciting. It's just "regular."

Maybe people in Seattle and Denver have some music / radio related things to be excited about. Hooray for them. ;)

I'm so bored now that I actually started listening to Sirius XM in the car, which, in itself, is not all that.
 
Crossover Dance has Shot its Load. I believe a month back or so, I touched on how cookie cutter everything has started sounding. The same fist pumping builds....the in your face noise, and repetitive stabs. But it could be a good thing. Back in the 90s, the Rave / Euro influence was so oversaturated, that it forced producers to find a new recipe. Then after a while, we had actual melodies, grooves, and substance back in the format with the likes of Daft Punk, Basement Jaxx and Cassius running the game. It all goes in cycles. Perhaps we'll have some straight up House back in the spotlight in the near future.
 
Seattle went number in a certain young demo. A dance station out a high school just did that. There's some really go cross records right now. Read the billboard article it will tell you a lot
 
The mainstream dance pop music of 2012 doesn't sound much different from 1988-90. Very retro, sameness ::)

That is why it is very popular now with soccer moms & their kids, and rhythmic CHR has seen a huge surge.
 
Yes,it's stagnant sounding for most of us who follow more closely dance music. For the masses at large,it is just becoming the norm.How else can you explain the popularity of certain songs? Alex Clare,Calvin Harris among others are house hold names now.
 
So let me get this straight. Dance music now sucks because it now has a mainstream sound? Pure dance artists crossing over hmmm take a look at this especially page 3. http://www.sinternet.com/mag/magazine.html

How many pure dance artists do you count? This magazine is from one of the bigger indy promoters to Top 40 and Rhythmic stations in the country.

Everyone wanted dance music to break through, it has and now we complain about it. I just got back from Electric Adventure and the turn out was great. The kids listening to dance music these days are 4 to 5 steps of head of all of us. There's some really good records out there. Enjoy it cause it could go back to how it was. My theory is that a lot of purists would rather have it that way.
 
I was going to remain quiet. I'll only speak for myself here.

I do consider myself a purist. I have been a dance music fan since 1975 when I heard KC and the Sunshine Band. I did live (albeit as a young child) during a time when dance music was mainstream and a station such as Disco 92 (WKTU/New York) ruled me. Unfortunately I was too young to have done anything or know what an impact a "Disco Demolition Derby" in Chicago would have to my music. Though for me, in New York, I was lucky. While disco was "dying", more urban sounds took over from 1981 - 1985 which eventually created freestyle and house, although 'KTU while still around was no longer disco.

For the 19 or so years I have ran the NYDMC, dance music has had its ups and downs, but mostly downs. There were dance music outlets along the way but they have eventually gone (Groove Radio, Energy 92.7/101.1, Super 91.7, Pulse 87, just to name a few). Whether you can thank festivals like Electric Zoo or the downturn of hip-hop/r&b, dance music has picked itself up over these years. My only argument to this was that along side the crossover, some of our own branded artists should have been along side this growth. But for what it's worth, if a Rihanna, Ne-Yo, Chris Brown, Pitbull, Flo Rida, can get the casual listeners to open up towards dance music and expand our growth then that would be a good thing.

But along the way there have been the controversies such as what happened in Las Vegas and Miami with our branded DJ's getting booted off the decks. The "mockery" of someone like a Paris Hilton thinking she could "spin". I was actually VERY HAPPY that the "DJ Factor" concept that Simon Cowell had was pulled off. While I am all for giving a DJ a chance, I would not want that person down the road to be "dissed" at because his/her claim to fame was winning "DJ Factor" aside from the talent such a person has.

Brett, and bring in Will Calder on this. You both may not like how I do things. You both probably still see me as some "misguided fan" instead of someone trying to do something (even with the politics in the way). You all probably think I'm crazy and for what I've been doing, I think that sometimes myself :D . But for what it's worth, whatever I do or think about I do so because I love this music and would not want to harm it in any way. Granted, I'm 46 so for me, yeah I'm not into dubstep. But then I ALSO realize that I'm not supposed to "get it" because I am older. But I was there in Atlantic City and stuck around after the cocktail hour at The Pool at Harrah's. I saw how the young crowd was reacting to Kreayshawn's dubstep set. You were nearby me. I even saw Joel Salkowitz there. We all saw how the crowd reacted and it was huge!

Dance music will NEVER "suck". You will NEVER hear that out of my mouth. All we ever wanted was more radio outlets not only to take a chance on it, but to also take our thoughts into account beyond the pop status. My big fear is that by next year or 2014 the latest, this dance/CHR "trend" is going to die out. The cycle may favor that return of R&B and be sure Rihanna, Ne-Yo, Chris Brown, Flo Rida are going to run back to that if that's where the money is. That's why we want more of our artists in there now so that we could at least ride this "wave" a little longer.

It can't just be 6 stations that can "embrace" some elements of pure dance. It just can't be.

Stepping off the soapbox......
 
Just to clarify, that was Krewella on that dj'd our party at the POOL at Harrah's during the Summer Sessions this year, not Kreayshawn. Kreayshawn, who I love to death even though the rest of the dance/hip hop world doesn't, was the artist that was boo'd off the House of Blues stage in 2011.

That is all.

jp
 
The harsh reality is the dance purists will never be satisfied. Once a new music style or sound breaks into the mainstream, it changes and adjusts to appeal to the mass audience. Look at other niche radio formats over the years. When smooth jazz was popular and many markets had a SJ station, people complained about not enough album tracks, reliance on the same artists and sounds, too many vocals, too much repetition, too many pop crossovers, etc. Sound familiar? Same thing happened with Alternative in the 90's. Same bands, same overall sound, not enough new music bubbling up from the underground etc. It's the same complaints dance purists have. The dance world churns through music and sounds much quicker than the pop world does, and dance purist need to accept that.

No matter what happens with this latest wave of dance popularity here in the states, one BIG hurdle has been cleared. There's no longer the stigma that if you like dance music, you are "gay." First, being gay is now more widely accepted in our society, and second, a whole new generation of music listeners now include dance as one of their favorite styles. Kids who once gravitated toward guitar based rock are now coming of age with dubstep, house, and pop crossover dance as their soundtrack. They will be predisposed to the style, and once the music comes back around it will find a more accepting audience the next time.

This wave is an important next step in the development of dance music here in the States. Remember, Europe has had dance as their primary pop music component going back to essentially the disco era. It is just now being re-introduced to American audiences. It's unrealistic to think that a European-style dance station playing "pure dance" will work here anytime soon. It's going to be an extended education process.
 
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