Just started listening to 107.3 and it seems a bit louder than 95.7, anyone else notice that?
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Cumulus KC shuffle coming
- Thread starter ksradiogeek
- Start date
Probably just a better signal to where you are. 93.3 is also about the same sound strength in my car.
A friend of mine said the processing sounded different on 107.3 versus 95.7. He didn't say if it was louder or not, though. He just said it was different. My initial assumption would've been that the processing hasn't been changed from when 107.3 had the previous urban format, but that's just a guess.
Same person also said 103.7 had the stereo pilot turned on, which it hadn't been in the past. Not sure if we can read anything into that at the moment or not. I had a local Cumulus station that was airing CBS Sports, and it turned on its stereo pilot a few days before switching to a music format.
Every station has its own processing based on varying factors. It’s likely 107.3 has a different processing mix which affects clarity, loudness, etc.
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Wouldn't it have made more sense to put it on 107.3?
No. 710’s signal is directional and doesn’t cover the metro that well at night, so the FM is to aid in coverage (not to mention by being on par somewhat on better par with Audacy).
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Called it minus the frequency
KCMQ is in Columbia and has been since 1978.
Cumulus hasn't bothered with call letter changes over multiple formats at 105.1, and kept KCHZ through 18 years of "The Vibe." I would be surprised if they went through the trouble.
By the way, the news release referred to a tri-cast, so it sounds like they'll continue airing the talk format on 103.7 for the time being.
By the way, the news release referred to a tri-cast, so it sounds like they'll continue airing the talk format on 103.7 for the time being.
Yep was going to add that.
“The new tri-cast signal now broadcasts KCMO Talk on all three frequencies, expanding coverage and reaching the entire Kansas City market and beyond.”
I wouldn't say I called it but I think the following pretty much played out -
On air this morning after midnight they only mentioned 710 and 95.7
Wouldn't it make sense to change the call letters of all three FM stations that just went through the format exchanges?
KMJK is still on 107.3, even though it switched to Top 40. KCHZ is still on 95.7, even though it switched to Talk. KCJK is still on 105.1, even though it switched to Urban AC. Those call letters still refer to "Kansas City's Jack-FM." That frequency was a Jack-FM outlet from 2004 to 2016. These days, a translator at 102.5 runs the national feed of Jack-FM.
Yes, I know someone here will say "Call letters don't matter anymore. They're just something you have to do for the legal I.D." True, but print media and ratings services still use them to identify each station. I imagine they are still part of the station's sales package as well.
So maybe...
--107.3 becomes KCHZ to go with the Top 40 format.
--105.1 becomes KMJK to go with the Urban AC format.
--Something new goes on 95.7, maybe KCTK for Kansas City Talk? That call sign is not in current use.
KMJK is still on 107.3, even though it switched to Top 40. KCHZ is still on 95.7, even though it switched to Talk. KCJK is still on 105.1, even though it switched to Urban AC. Those call letters still refer to "Kansas City's Jack-FM." That frequency was a Jack-FM outlet from 2004 to 2016. These days, a translator at 102.5 runs the national feed of Jack-FM.
Yes, I know someone here will say "Call letters don't matter anymore. They're just something you have to do for the legal I.D." True, but print media and ratings services still use them to identify each station. I imagine they are still part of the station's sales package as well.
So maybe...
--107.3 becomes KCHZ to go with the Top 40 format.
--105.1 becomes KMJK to go with the Urban AC format.
--Something new goes on 95.7, maybe KCTK for Kansas City Talk? That call sign is not in current use.
The only purpose call letters serve outside of being an FCC identifier are on spreadsheets of national ad buyers. Cumulus has been marketing the launches of Power and Vibe as new stations so likely does not want the baggage of the old signals to follow it. They'll have a format change asterisk and be marketed as such.
KMJK (now Power 105.1) is R&B/Hip-Hop. Hasn’t been Urban AC for a while.
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