Mr. Boyce...are you going to keep the same morning show now that C&K seem to be leaking cume or are you looking for the next big NYC morning show? It seems in this enviroment with O&A doing just ok and the IMAN close to death (just joking) that a PERSONALITY driven morning show in NYC would be high on your "to do" list. The market seems ready for a dominant male oriented morning show that will catch that 25-44 demo....
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CURTIS AND KUBY
- Thread starter Slant
- Start date
F
fred flintstone
Guest
Program Directors generally don't tip their hand on program changes.
New York had a "a dominant male oriented morning show that will catch that 25-44 demo." Now Sirius Satellite Radio has a "dominant male oriented morning show that will catch that 25-44 demo."
Everybody is losing cume.
The big problem for Boyce is "that 25 to 44 demo" does not listen to AM radio. How old was anybody in that demo on May 10, 1982?
New York had a "a dominant male oriented morning show that will catch that 25-44 demo." Now Sirius Satellite Radio has a "dominant male oriented morning show that will catch that 25-44 demo."
Everybody is losing cume.
The big problem for Boyce is "that 25 to 44 demo" does not listen to AM radio. How old was anybody in that demo on May 10, 1982?
number 1 that cume has to be going somewhere...they are not all going to satellite. Number 2, with a station like WFAN in NYC, plenty of men 25-54in NYC know about the AM dial. Mr. Boyce doesn't have to tip his hand to anything, I wondering what his thoughts are towards morning drive radio in NYC.
R
Radio_Realist
Guest
The big problem for Boyce is "that 25 to 44 demo" does not listen to AM radio.
Put someone on an AM station who fills his show with interviews with lesbian strippers & porn stars about their breast implants, and members of that demographic will start tuning in that AM station!
Put someone on an AM station who fills his show with interviews with lesbian strippers & porn stars about their breast implants, and members of that demographic will start tuning in that AM station!
F
fred flintstone
Guest
Radio_Realist said:The big problem for Boyce is "that 25 to 44 demo" does not listen to AM radio.
Put someone on an AM station who fills his show with interviews with lesbian strippers & porn stars about their breast implants, and members of that demographic will start tuning in that AM station!
If they haven't already subscribed to Sirius.
But, yes. Although it might take a good deal of promotion to pull it off.
I understand Howard did do OK on the few AM stations he was on, although generally not as well as on FM. But all things being equal, anything does better on FM.
Back to Slant's question: The Next Big Thing in Morning Radio.
Howard's act was the next big thing 25 years ago. And what you describe is Howard's act. What's the next big thing now?
R
Radio_Realist
Guest
What's the next big thing now?
The next big thing in news/talk radio will be Jim Quinn. There will be other big things in "hot talk", sports, and all the various music formats, but this is the news/talk format, so that's what's on-topic here.
Quinn and his sidekick Rose have been drawing good numbers in Pittsburgh for a long time, and are finally being syndicated on terrestrial radio and XM satellite. They've managed to create a show that combines the best elements of the afternoon news/talk shows with Morning drive-time schtick.
As for what specifically might be happening in New York City, there's also a separate forum dedicated to New York City radio. If anyone wants to limit their discussion to New York City radio, especially regarding formats other than news/talk, they'll find an excellent venue for such a discussion in the New York City forum.
The next big thing in news/talk radio will be Jim Quinn. There will be other big things in "hot talk", sports, and all the various music formats, but this is the news/talk format, so that's what's on-topic here.
Quinn and his sidekick Rose have been drawing good numbers in Pittsburgh for a long time, and are finally being syndicated on terrestrial radio and XM satellite. They've managed to create a show that combines the best elements of the afternoon news/talk shows with Morning drive-time schtick.
As for what specifically might be happening in New York City, there's also a separate forum dedicated to New York City radio. If anyone wants to limit their discussion to New York City radio, especially regarding formats other than news/talk, they'll find an excellent venue for such a discussion in the New York City forum.
F
fred flintstone
Guest
It sounds like you are a big fan of Jim Quinn. I have not heard him. I do recall reading about the show being picked up in Providence, RI.
FTR: I did a little checking. Quinn does mornings on Clear Channel's FM Talker in Pittsburgh. This is one of the markets in which Clear Channel moved Rush and other talkers from AM affiliates to FM. Quinn is a long time Pittsburgh radio personality and did Top 40 at KQV with Rush back in the day. The show is carried in a total of eight markets (seven Clear Channel stations; six AM stations) and on XM Radio.
I agree it's best not to get too parochial here but what happens in one market can influence what happens in talk radio elsewhere. The next big thing can happen in New York, Pittsburgh or Providence and is, therefore, worth some attention here.
While I can get NJ101.5 on my car radio (my candidate for the next big thing), I am not in range of Quinn's affiliates. I will make a point to listen online first chance I get.
One interesting aspect: Quinn does a morning drive show. Will Clear Channel (and others) be looking for a syndicated show for morning drive? Clear Channel is cutting costs - and people - across the country. Quinn might be their logical choice to replace local morning shows. Those following the Wilmington, DE discussion might be hearing this show on WILM.
If talk stations do want to go syndicated in morning drive, there are not a lot of options. Imus (Westwood One). Doug Stephan (Radio America). And on the progressive talk side, the Young Turks and Bill Press. But so far, none of these have shown themselves as strong contenders.
Listen Live: Jim Quinn. 6am-10am EST.
FTR: I did a little checking. Quinn does mornings on Clear Channel's FM Talker in Pittsburgh. This is one of the markets in which Clear Channel moved Rush and other talkers from AM affiliates to FM. Quinn is a long time Pittsburgh radio personality and did Top 40 at KQV with Rush back in the day. The show is carried in a total of eight markets (seven Clear Channel stations; six AM stations) and on XM Radio.
I agree it's best not to get too parochial here but what happens in one market can influence what happens in talk radio elsewhere. The next big thing can happen in New York, Pittsburgh or Providence and is, therefore, worth some attention here.
While I can get NJ101.5 on my car radio (my candidate for the next big thing), I am not in range of Quinn's affiliates. I will make a point to listen online first chance I get.
One interesting aspect: Quinn does a morning drive show. Will Clear Channel (and others) be looking for a syndicated show for morning drive? Clear Channel is cutting costs - and people - across the country. Quinn might be their logical choice to replace local morning shows. Those following the Wilmington, DE discussion might be hearing this show on WILM.
If talk stations do want to go syndicated in morning drive, there are not a lot of options. Imus (Westwood One). Doug Stephan (Radio America). And on the progressive talk side, the Young Turks and Bill Press. But so far, none of these have shown themselves as strong contenders.
Listen Live: Jim Quinn. 6am-10am EST.
R
Radio_Realist
Guest
Quinn is a long time Pittsburgh radio personality and did Top 40 at KQV with Rush back in the day.
His stint on KQV was a long, long time ago. He was also part of a standard "morning zoo" type radio show on the top CHR station in Pittsburgh in the late 70's/early 80's. He ended up on a classic rock FM station doing his conservative talk show for almost 10 years before Clear Channel hired him away from there to anchor their new FM talk station, which previously had been bouncing through a revolving door of different failed music formats.
According to Clear Channel insiders I've spoken to, Clear Channel's plan was to either switch their failing 104.7 station to news/talk if they could sign Quinn, or else they'd have gone to yet another music format. If they couldn't get Quinn, they weren't going to start the FM talker. They also didn't get Rush away from KDKA for some time after they started. And saying that they "moved Rush and other talkers from AM affiliates to FM" is misleading. They got Rush away from Infinity owned KDKA, and moved him to the only talk station they were running.
Clear Channel only had one AM station in their Pittsburgh cluster, and it was billing quite nicely with sports talk, so they didn't want to change it's format. Of their entire cluster in Pittsburgh, only one station was failing, and it happened to be on FM. So, that failing station got the new format, not because it was on FM but because it was the only one they had available for a new format, and that needed a new format.
But so far, none of these have shown themselves as strong contenders.
From what I have heard of most of them, they are either past their sell-by date, or not really morning shows. That's why I predicted that Quinn will be the next big thing in morning news/talk radio. He's not perfect, but he's better than his competition. And in business, you don't have to be good, you only have to be better than your competition.
His stint on KQV was a long, long time ago. He was also part of a standard "morning zoo" type radio show on the top CHR station in Pittsburgh in the late 70's/early 80's. He ended up on a classic rock FM station doing his conservative talk show for almost 10 years before Clear Channel hired him away from there to anchor their new FM talk station, which previously had been bouncing through a revolving door of different failed music formats.
According to Clear Channel insiders I've spoken to, Clear Channel's plan was to either switch their failing 104.7 station to news/talk if they could sign Quinn, or else they'd have gone to yet another music format. If they couldn't get Quinn, they weren't going to start the FM talker. They also didn't get Rush away from KDKA for some time after they started. And saying that they "moved Rush and other talkers from AM affiliates to FM" is misleading. They got Rush away from Infinity owned KDKA, and moved him to the only talk station they were running.
Clear Channel only had one AM station in their Pittsburgh cluster, and it was billing quite nicely with sports talk, so they didn't want to change it's format. Of their entire cluster in Pittsburgh, only one station was failing, and it happened to be on FM. So, that failing station got the new format, not because it was on FM but because it was the only one they had available for a new format, and that needed a new format.
But so far, none of these have shown themselves as strong contenders.
From what I have heard of most of them, they are either past their sell-by date, or not really morning shows. That's why I predicted that Quinn will be the next big thing in morning news/talk radio. He's not perfect, but he's better than his competition. And in business, you don't have to be good, you only have to be better than your competition.
Mr. Boyce...are you going to keep the same morning show now that C&K seem to be leaking cume or are you looking for the next big NYC morning show? It seems in this enviroment with O&A doing just ok and the IMAN close to death (just joking) that a PERSONALITY driven morning show in NYC would be high on your "to do" list. The market seems ready for a dominant male oriented morning show that will catch that 25-44 demo....
Well, if Curtis and Kuby are leaking cume, that is news to me. They did not have a great Fall book, but I don’t worry about one book. In the three previous books Curtis and Kuby were doing fine.
No I am not thinking about a new morning show. In fact in the Summer book, Curtis and Kuby tied WCBS-AM 12+ and were only 3 tenths behind them in 25-54. I would have killed to do that just 5 years ago, so we have made great progress. Morning radio is a tough battleground, where old habits die hard. Since we don’t have much of a competitor in talk, my main competition are the two all-news stations, and Imus. We have been beating Imus for years, and are now right on the tail end of CBS so I am happy with their performance.
A radio station is a work in progress. You can’t sit still and ever think you have done everything you can do. It never gets done…so I am always looking for the next big thing.
Thanks for the info Mr. Boyce. Was a loss of TSL the reason C&K dropped a bit? Also, there was once a programming philosophy that the morning show set the tone for the rest of the station. Does that philosophy follow true for the spoken word formats or any format for that matter any more? It seemed when Stern was on the air, certain NE markets decided to just ignore morning drive because they couldn't win anyway so they put resources towards other dayparts. So I guess my question is now that Stern is gone, and O&A seem to be doing not that great in NYC and Philly, will an attitude towards programming morning drive radio change?
I love having the PD of the #1 news/talk station on the board and openly discussing things. Not only do I get to learn more and more about one of my favorite stations, I get to learn more and more about how good radio actually works.
My hat's off to you, Phil!
My hat's off to you, Phil!
Josh thanks for the kind words.
Slant wonders:
You are correct, in that you have to have a successful morning show to really maximize your audience. WABC did well for years without a great morning show, but Curtis and Kuby have filled the bill really well. WABC laways was bottom heavy, with better numbers for Rush and Sean than in the AM. My goal for Curtis and Kuby is to have them do equally well in mornings as the overall station number. They have been doing that the last few books, so this Fall book drop of a few tenths feels like an abberation to me. We shall see.
As for the philosphony changing, I do think there remains a huge hole in the morning for entertaining and informative radio, with Stern out of the picture for the most part. We still don't know where all the Stern listeners went, so I still hope I can capture a few of them when they want intelligent talk, given in an entertaining way.
pb
Slant wonders:
There was a loss of TSL and Cume, but it was mainly due to the final month falloing out of bed. Give it a few monre months and that should correct itself. I would not call it leaking cume, because I still think it is a one book thing and it will get back to normal soon.Was a loss of TSL the reason C&K dropped a bit?
Also, there was once a programming philosophy that the morning show set the tone for the rest of the station. Does that philosophy follow true for the spoken word formats or any format for that matter any more? It seemed when Stern was on the air, certain NE markets decided to just ignore morning drive because they couldn't win anyway so they put resources towards other dayparts. So I guess my question is now that Stern is gone, and O&A seem to be doing not that great in NYC and Philly, will an attitude towards programming morning drive radio change?
You are correct, in that you have to have a successful morning show to really maximize your audience. WABC did well for years without a great morning show, but Curtis and Kuby have filled the bill really well. WABC laways was bottom heavy, with better numbers for Rush and Sean than in the AM. My goal for Curtis and Kuby is to have them do equally well in mornings as the overall station number. They have been doing that the last few books, so this Fall book drop of a few tenths feels like an abberation to me. We shall see.
As for the philosphony changing, I do think there remains a huge hole in the morning for entertaining and informative radio, with Stern out of the picture for the most part. We still don't know where all the Stern listeners went, so I still hope I can capture a few of them when they want intelligent talk, given in an entertaining way.
pb
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