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Deep 'DLW

There are lots of legendary artists from the 50s and 60s that even the younger folks should appreciate - Elvis, Roy Orbison, The Beatles, The Beach Boys, etc. Sprinkling in one or two from that era every hour would be a good idea IMO.
Yes, that's true. At WBWC, their Summer Marathon Series this year features, among others, a young 20-something girl playing The Beach Boys, and later, a 20-something guy playing Queen.
 
Kind of like WMJI saying they play the '70s and '80s, but can be heard, occasionally, cherry-picking, and playing some songs from the 1960s ("Sittin' On The Dock of The Bay" by Otis Redding, "Brown Eyed Girl by Van Morrison) , during Morning Drive on 07/18/2025, WDLW, who promotes using the 1960s as its starting point, played "Whole Lotta Shakin' Goin' On" by Jerry Lee Lewis released in 1957.
I wonder if other monster hit '50s tracks could be played: "Jailhouse Rock", "Hound Dog" - by Elvis Presley, "Venus" by Frankie Avalon,
"At The Hop" by Danny & The Juniors, maybe even their "Rock and Roll Is Here To Stay". The silly, but always catchy "Rockin' Robin" by Bobby Day are potential examples.
The worst is when MJI plays a 70s/80s positioner into a 60s song. BIG programming faux pas. Do listeners notice? I'm sure some do. *IF* a song is positioned/set up properly, any era can be played. Can be a "jukebox classic" or a "lost 45", or profiled some other way.
 
The worst is when MJI plays a 70s/80s positioner into a 60s song. BIG programming faux pas. Do listeners notice? I'm sure some do. *IF* a song is positioned/set up properly, any era can be played. Can be a "jukebox classic" or a "lost 45", or profiled some other way.

These stations are getting to the point where they just don't care anymore. They force feed whatever they want in any order and you will like it.

There is a smaller station group in my neck of the woods that will lump in their automation cues up to 3 or 4 one or two second liners with the same voice saying the same thing, but in different orders (Actual calls and frequencies omitted below):

•WXXX

•FREQUENCY (00.0), WXXX

•WXXX, CITY OF LICENSE (aka Legal ID)

•STATION'S NICKNAME, FREQUENCY, WXXX

Sounds like a frickin' parrot with a limited vocabulary.

Over at their sister station, the liner that is tacked onto the end of the syndicated show's segment (local ID) going into a commercial break cuts off the first half of the liner every...single...time... and has for the last 2 years.

And, as mentioned before in another thread, their pre-recorded weather forecasts heard on all their stations starts with the next day's forecast usually after 12 noon on the current day.


Back to topic, it seems like the few songs from the 60's on Classic Hits stations like WMJI that "sneak into" their meager playlists anymore are songs that have been remade by newer artists that don't quite fit the station's demos, or songs that prominently appear in the most recent movies and TV shows.
 
These stations are getting to the point where they just don't care anymore. They force feed whatever they want in any order and you will like it.

There is a smaller station group in my neck of the woods that will lump in their automation cues up to 3 or 4 one or two second liners with the same voice saying the same thing, but in different orders (Actual calls and frequencies omitted below):

•WXXX

•FREQUENCY (00.0), WXXX

•WXXX, CITY OF LICENSE (aka Legal ID)

•STATION'S NICKNAME, FREQUENCY, WXXX

Sounds like a frickin' parrot with a limited vocabulary.
Do you really think stations are losing listeners or advertisers by airing boring or repetitive liners? Really?
 
The worst is when MJI plays a 70s/80s positioner into a 60s song. BIG programming faux pas. Do listeners notice? I'm sure some do. *IF* a song is positioned/set up properly, any era can be played. Can be a "jukebox classic" or a "lost 45", or profiled some other way.
A lot of listeners may respond that it's merely an old song from "back-then", and not really know that it's not from the 1970s, exactly.
 
Today, during afternoon drive on 07/23/2025, WDLW played a good, mellower Ozzy Osbourne tune. Good move in commemorating a notable passing. There's a person or persons at the station who have (a) good "thinking cap(s)" on.
 


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