It seems to me that Spanish pop appeals to a wider demographic than its English equivalent. For example, the teenagers I work with love Juanes and several of them bought his CD. At the other extreme, friends of my parents, who are in their 70's, feel the same way. Is it that the music is better and more mass appeal? Or is it that Spanish radio is less fragmented and listeners in different demographics have access to the same music?
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Demographics of Spanish Pop
- Thread starter radio124
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radio124 said:
Almost all Spanish language formats are very broad and even multigenerational.
In the case of Juanes, note that his music is pop or alternative pop, but is also based on the cumbia... which makes him very palatable to older generations. Another example would be Spanish rock station in Argentina, which has as big a share in 45-54 as in 25-34.
radio124 said:
KQ has a heritage in Top 40 starting in 1968 when it was on AM. The AM eventually went all news in the late 70's and the format came back after a few years' absence on the FM. It was consulted into the 90's by Mike Joseph-.
DavidEduardo said:
Did WKAQ-FM simulcast the AM before 1978?
thathoustonradiogeek said:
No, from the late 60's it was something like estrellas en estereo, WKAQ FM. Kind of bland mix of ballads and pop. Never got more than about a 2 share.
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