I'm curious about your experiences. Visiting my stations, I'm often shocked about how little people understand the differences among wav, mp2, and mp3. I see seasoned production people working with mp3 files and encoding the same file over and over again until it's a 4th or 5th generation mp3 file.
At one station, I see mp3 files imported into iMediatouch, which converts the file into a PCM format. That file will then be exported out as a mp3 file and then later imported again, formatted again to PCM. Of course, while these file sound bad on the air, they sound horrible once streamed.
I explain the need to keep all audio in the PCM format and export files only as wav; however, I get blank stares and the practice continues.
Is it just my experience, or are most folks ignorant about the use of compression? How do your stations handle their audio?
At one station, I see mp3 files imported into iMediatouch, which converts the file into a PCM format. That file will then be exported out as a mp3 file and then later imported again, formatted again to PCM. Of course, while these file sound bad on the air, they sound horrible once streamed.
I explain the need to keep all audio in the PCM format and export files only as wav; however, I get blank stares and the practice continues.
Is it just my experience, or are most folks ignorant about the use of compression? How do your stations handle their audio?