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DRC way Down in the rarings

D

DRC-FM

Guest
Congrats Connoisseur Media, you have the least listened to commercial FM in the Hartford market. Way to destroy a great station.

Don't understand why WHCN is down too, thought they would have got a nice bounce from those deserting DRC.

http://ratings.****************/cgi-bin/rol.exe/arb061
 
They actually don't have the least listened-to commercial FM in the Hartford market. WMRQ has a lower top-line share, they're just not listed in the publicly released numbers.
 
They actually don't have the least listened-to commercial FM in the Hartford market. WMRQ has a lower top-line share, they're just not listed in the publicly released numbers.

Can you or anyone else here tell me why WUCS 97.9 shows up in the Springfield ratings but not in the Hartford ratings? Why is iHeart/Clear Channel interested in listenership in the market that it pulled the station out of to go after Hartford listeners (and, presumably, Hartford advertisers)?
 
Did anybody notice that WMRQ-FM 104.1 of Waterbury/Hartford wasn't listed? Does Radio 104.1 not publicly release their numbers? :confused:
 
105.9 should go classic hits which I feel would help the station. By the way why does The River say Hot AC in the ratings?
 
iHeart self-reports WHCN as Hot AC to Nielsen as a way to appeal to agency buyers who aren't familiar with the market.
 
iHeart self-reports WHCN as Hot AC to Nielsen as a way to appeal to agency buyers who aren't familiar with the market.

Looking at the playlist, it seems that every single song is '60s, '70s, '80s or '90s. So does the demographic breakdown of the audience that the agencies get to see meet their expectations for a station they are selling to their clients as a current- and recurrent-heavy Hot AC, not a station that's still playing "Here Comes the Sun" and "Hotel California"?
 
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