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Edmonton Gets A Virgin

I guess that's where the money is, but what about the work place?
I don't believe every work place wants top 40.
If they're working, they have the money to spend on the ads that air.
That's why I'd rather target the work place with soft rock.
Oh well.
 
Yeziknoradio said:
I guess that's where the money is, but what about the work place?
I don't believe every work place wants top 40.
If they're working, they have the money to spend on the ads that air.
That's why I'd rather target the work place with soft rock.
Oh well.
Click to expand...

At work I want anything but soft rock.
 
They traded it for the Bear in Ottawa, which is no longer "Virgin". In the end, there are the same number of Virgin Radio outlets in Canada, though Astral has seemed to settle on the idea that this brand is best utilized for a CHR-style format.
 
BRNout said:
Astral has seemed to settle on the idea that this brand is best utilized for a CHR-style format.
Click to expand...

Which is exactly what I tried to tell them in the first place. I mean, I'm not a paid radio consultant, but damn, I should be! lol
 
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