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Emmis Exits Indianapolis Radio

The potential confusion arising from WHHH's move from 96.3 to 100.9 potentially creates an opportunity for 98.3 to gain some ratings.

I am eager to see if 103.3 flips soon, as rumored. While I suspect Variety Hits or some sort of Retro Hits format are the most likely possibilities, I certainly would not rule out All Sports or CHR/Pop.
X103 used to be the coolest station in town. How the mighty have fallen! I think it is a combination of poor management and the overall change in Alternative Music. In the late 90's and early 00's Alternative was ROCK. Today's Alternative music is basically Rock that has been neutered; uninteresting hipster trash.
 
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