>
> People can write whatever they want in the diaries whether
> it's true or not. That is why they aren't accurate. I think
> the industry is in for a shock if and when the Portable
> People Meter or something similar is used to calculate
> ratings. The system for radio is archaic and ridiculous.
>
You're onto something Harp!
Until the day your radio can report results (most likely over IP) back to Arbitron we won't see any advancements in accuracy.
Imagine this, you've been in your car all day, you pull up to your house (that has DSL and WiFi) and your car radio sends a report to Arbitron about what you've listened to and how long you were listening... There you go.
I could be the next millionaire, EVERYONE will want that.

Ok maybe not...<P ID="signature">______________
If you put your mind to it, you can accomplish anything...</P>