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ENERGY is officially now dead

N

Nirvanahead

Guest
This was posted on the Pheonix board:

There is a message up on www.energyarizonafm.com indicating as of 5pm on the 31st, Energy AZ will become no more. Nov 3rd they will begin a new radio station at 9 27 am.

It's such a shame that this format is going in the trashcan.

There's now no more unique radio formats - just the same corporate consulted rubbish.

LONG LIVE ENERGY!
 
Nirvanahead said:
This was posted on the Pheonix board:

There is a message up on www.energyarizonafm.com indicating as of 5pm on the 31st, Energy AZ will become no more. Nov 3rd they will begin a new radio station at 9 27 am.

It's such a shame that this format is going in the trashcan.

There's now no more unique radio formats - just the same corporate consulted rubbish.

LONG LIVE ENERGY!
Click to expand...

Energy did not show up in the last ratings in Phoenix. Things that don't work go away.
 
So now that it's been proven that "Energy" is a failure EVERYWHERE, will the dancing fools ever stop lamenting its demise? My guess is no.
 
I doubt that the 101.1 facility could get ratings no matter what format it broadcasts..it is not a Phoenix facility and on it's own the signal lacks too much to make it viable. The 92.7 translator was decent in signal but the station never did enough in terms of promotion to have a presence in the market. No matter how good or unique the format is the viability of any station is based on dollars and without a solid signal and heavy promotion the ability to sell spots was really limited. No matter what format Sierra H puts on 101.1/92.7 until and unless they start operating with a high level of promotion and with a signal that blankets the Phoenix market and with audio that is major market quality rather than the listener fatigueing sub par audio that it was ( I have always maintained that Dance should be processed like Classical or Jazz and not compressed beyond belief) the Dance "experience" will be repeated with the next format and the next format and so on.
 
maximumradio said:
I doubt that the 101.1 facility could get ratings no matter what format it broadcasts..it is not a Phoenix facility and on it's own the signal lacks too much to make it viable.
Click to expand...

It's licensed to Payson, about 90 miles NE of Phoenix. It has a CP to change its COL to Cordes Lakes, and to move its transmitter to a higher mountain about halfway between Prescott and Phoenix (about 60 miles NNW of downtown Phoenix). That'll help, but it still won't cover the entire metro by any means. The fact remains that no station licensed upstate can be a true Phoenix station, no matter how high their stick is. Think of trying to locate a station in Racine, Rockford, or South Bend and marketing strictly to Chicago - can't be done.

The 92.7 translator was decent in signal but the station never did enough in terms of promotion to have a presence in the market. No matter how good or unique the format is the viability of any station is based on dollars and without a solid signal and heavy promotion the ability to sell spots was really limited.
Click to expand...

Putting a 10-watt translator on top of a 1500-foot mountain that has no residents within 3 miles N-S and 7 miles E-W of the tower site is foolish (and they're not the only ones doing this). They would have been better off if they'd located 92.7 and the other translators on one of the downtown office buildings.

No matter what format Sierra H puts on 101.1/92.7 until and unless they start operating with a high level of promotion and with a signal that blankets the Phoenix market and with audio that is major market quality rather than the listener fatigueing sub par audio that it was ( I have always maintained that Dance should be processed like Classical or Jazz and not compressed beyond belief) the Dance "experience" will be repeated with the next format and the next format and so on.
Click to expand...

Again, a rimshot is an iffy proposition, especially when they're located almost 100 miles away. Trouble, the Phoenix market is defined as anything north of Interstate 8 other than Yuma County. South of it is defined as "Tucson."

BTW, what does this have to do with Chicago radio? ;D There's plenty of discussion about this on the Phoenix board.
 
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