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Energy - Why Swap Formats?

N

Nirvanahead

Guest
With such a unique format & after 6 years, why end it??

When Energy in chicago faded, the ratings were never the same for WKIE & there's still plenty of chat about it on the Chicago forum board years later.

Why would Sierra ruin a great station like this - It makes no sense & where will lovers of Dance music go now???

I LOVE ENERGY!!!
 
Nirvanahead said:
With such a unique format & after 6 years, why end it??

When Energy in chicago faded, the ratings were never the same for WKIE & there's still plenty of chat about it on the Chicago forum board years later.

Why would Sierra ruin a great station like this - It makes no sense & where will lovers of Dance music go now???

I LOVE ENERGY!!!

In the ratings just released, KNRJ did not "make the book" which means there were not enough people listening to create a statistically reliable estimate of audience for them.

When a station has so little audience as to be at the bottom of the tables or to not show up at all, it does not have enough listeners to attract advertisers and can not bring in enough money to even pay expenses... so the format is changed.
 
reply to Eduardo:
What do you mean "Energy" had no listeners?
Are you able to look into peoples homes and cars and see what there actually listening to?
Everyone always brings up "Ratings Books" but who gets offered these ratings books, Ive never seen one.
I listen to energy whenever Im able.
They sound much more entertaining, than some boring cookie-cutter station.
Only problem with energy was there lack of energy.
I could never listen to them in my home in El Mirage, neither 92.7 or 101.1 would come in clear enough.
I was listening to 92.7 in the car every morning and every afternoon to and from work.
they played music in the morning, instead of the chatter that other stations were engaged in.
not all of us care about the announcers opinion or lack of humour, we want to hear good music, to start our day or unwind after a long day.
and the 92.7 signal has failed lately, I have had trouble picking them up even on the I-10 past 75th avenue, they fade out.
that signal used to carry all the way to my home, now it barely makes it up the 101 to the glendale exit.
you say the format is what is ruining this station, no its not the format, its the lack of power.
Nothing can exist on 92.7&101.1 for phoenix.
unless they actually do fire up 101.1 from a new transmitter site.
it would be great, to hear on november 3rd, that they will cease to exist on 92.7 and come back with a flamethrower signal on 101.1 with the dance format intact.
that would be great! for the Phoenix area, but Im not going to be in the phoenix area much longer, so I guess there won't be 7 listeners anymore, but a mere 6.
because after 4 years of this pollution and insane overpopulation, Im transfering back east to live in a small town and breath clean air again.
So good luck phoenix and good luck Energy 101.1.
I hope you stay dance, if you do, I will try to catch you online.
 
OK, they had *one* listener. Guess they'll try a different format to see if they can get a few more...
 
"it would be great, to hear on november 3rd, that they will cease to exist on 92.7 and come back with a flamethrower signal on 101.1 with the dance format intact."

That would be fabulous! Not likely, but cool. But actually if they are indeed upgrading 101.1, a format like AAA or Adult Alternative Rock would probably bring in more cash, sad but probably true.
 
My Guess, would be that there getting ready to fire up there new transmitter.
makes sense! going off air for a few days so they can move said transmitter to new location.
it appears from the Fcc database, that they have been granted the new site and are only waiting for another station "KRRK" wherever the hell there from I don't know, there waiting for them to be approved first.

Someone registered www.927thebeataz.com
but I feel thats just Mis-information.

In my opinion, there ready for that new signal to be coming from "Cordes lakes"
it will probably just be on 101.1 Fm
maybe thats why 92.7 appears to be getting weaker and weaker, maybe there pushing there listeners to 101.1.
Not sure about the format, maybe it will stay dance.
AAA would be a nice format as well as long as they don't play the same tired songs over and over again.
there's only so Much John Mayer and K.T. Tunstall a guy can stand! are you listening KWMT The Mountain :eek:)
 
AZOOTEN said:
reply to Eduardo:
What do you mean "Energy" had no listeners?
Are you able to look into peoples homes and cars and see what there actually listening to?

No, I do not. But Arbitron does. And as I said, not enough people listened to Energy to meet the minimum standards for appearing in the ratings book. That, for all practical purposes, means that "nobody" was listening.

Everyone always brings up "Ratings Books" but who gets offered these ratings books, Ive never seen one.

It's a random probability sample. It is as small a sample as is viable and can be replicated, which means each person will get sampled about once every 80 or so years if they don't move or change their phone, etc.

I could never listen to them in my home in El Mirage, neither 92.7 or 101.1 would come in clear enough.

That is part of why they did not get much listenership at their best... it can not be heard in many places.

you say the format is what is ruining this station, no its not the format, its the lack of power.

It's the combination of signal, format, marketing. Dance is not a successful format anywhere in the US.
 
Wonder if they are going to bring the Valley an adult Urban AC format- Tom Joyner in the Morning--Monique--Wendy Williams--Michael Baisen--The Sweat Hotel (Keith Sweat) that they can pull from a variety of satellite sources and which will cost them nothing. The late 106.9 had numbers--The Touch when aired on 1230 had numbers and with population shifts in The Valley it is logical to assume that such a station would work if the signal was uniformly listenable throughout.

I have often wondered if the Dance format could make it in a major market if executed well on a full signal property with lots and lots of promotions and a decent air staff and with the right breakdown of music and a sales department staffed with consumate professionals. If Energy had been on such a signal in Phoenix-even 95.1 or 103.9-just for example- and if there had been enough money put into audio--put into staffing--put into promotions and put into a sales department of pros could the outcome have been something other than the end of the line-at least for now-for Dance radio in Phoenix?
 
Wonder if they are going to bring the Valley an adult Urban AC format- Tom Joyner in the Morning--Monique--Wendy Williams--Michael Baisen--The Sweat Hotel (Keith Sweat) that they can pull from a variety of satellite sources and which will cost them nothing. The late 106.9 had numbers--The Touch when aired on 1230 had numbers and with population shifts in The Valley it is logical to assume that such a station would work if the signal was uniformly listenable throughout.

yeah! ..bring back the majik

i'd be down for that.
 
Phoenix does not i repeat does not need another urban station!!!I do not care if it is old school rap, hip hop, urban ac we do not need it!!!If thats what they do with the soon to be flipped energy station they are asking for failure!!!
 
I don't see how they do Urban AC when Mega does a lot of this music already. As for current hip-hop, there's no way they do this. Urban? Doubtful, but most likely of the four options you laid out. Classic rap? I don't think any terrestrial station in America has this format.

Straight up Mainstream CHR? There's also no way they do this. Didn't 106.9/107.1 used to have more of a Spanish CHR sound? Maybe this will be the format. Or Hot Talk. Or AAA. We'll all know the answer soon. Here's what would be cool: 101.1 The Beat - Arizona's Pure Dance Station! (wishful thinking i know)
 
Considering the speculation of 101.1 becoming "The Beat" I was just thinking: Isn't "The Beat" a service/trade mark of Clear Channel Communications just like "Kiss" and "Wild". I remember in Philadelphia when Clear Channel forced Beasley to cease and desist from using "Wild" at 96.5 there which became "wired"...I realize that Radio One has WILD,Boston but it is never referred to as WILD 1090 on the air.
 
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