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Entercom Acquires Podcast Advertising Platform Podcorn

Y2kTheNewOldies

Y2kTheNewOldies

radioinsight.com

Entercom Acquires Podcast Advertising Platform Podcorn

Entercom has announced it has purchased podcast advertising platform Podcorn for $22.5 million. Entercom will pay $14.6 million upfront and
radioinsight.com radioinsight.com

Entercom has announced it has purchased podcast advertising platform Podcorn for $22.5 million.

Entercom will pay $14.6 million upfront and performance based payouts over the next three years. Podcorn joins Cadence13 and Pineapple Street Studios in Entercom’s podcast business portfolio. The company focuses on matching niche creators and “micro-influencers” with brands for sponsorship opportunities.
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