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Entercom brings LGBTQ "Channel Q" To Seattle

WAAAAIIIIIT a minute, wasn't K277AE taken off the air because of interference to 103.3 Mount Vernon? (KZNW)
 
WAAAAIIIIIT a minute, wasn't K277AE taken off the air because of interference to 103.3 Mount Vernon? (KZNW)

K277AE is very directional with all the power pointing south. Not much power makes it past Capital hill. Looks like the translator is on a building next to I5 on the west side, 6th and Marion.
 
K277AE is very directional with all the power pointing south. Not much power makes it past Capital hill. Looks like the translator is on a building next to I5 on the west side, 6th and Marion.

Ahhhh....I see they fixed the problem. WOW. That IS directional! Gold freakin' standard directional. From the look of the signal pattern, it just barely makes it to Capitol Hill.

https://radio-locator.com/cgi-bin/pat?call=K277AE&service=FX

I don't KNHC really has anything to worry about (especially with a signal pattern like this.) Especially if there's a lot of talk on Channel Q. They've practically owned the LGBTQ audience here forever.
 
K277AE is very directional with all the power pointing south. Not much power makes it past Capital hill. Looks like the translator is on a building next to I5 on the west side, 6th and Marion.

Which is the location of the studios.
 
I was hoping to see 'The Mountain' on 103.3 in the near future. But with the high LGBT population and King County being a liberal bastion, I'm not surprised this happened. Here's hoping for all the best and a lot of listeners. I notice the very directional pattern now, thanks to Oak Harbor and their Spanish station.
 
Something tells me this was a poorly-planned attempt to get a LGBT channel on some terrestrial presence in Seattle. Looks good in a national press kit but in reality it doesn’t cover a particularly large area and the format seems to be exceptionally niche. Dance music and LGBT talk does not sound like the type of stuff that 9.5 out of 10 gay/transgender folks I know would be fond of.

Then again, using my rough scientific logic that 0.5/10 LGBT folks would actually be interested in it, and given the fact that Seattle is roughly 10% LGBT...well, damn, that’s a 0.5 share right there! Better than it ever got running as a downtown repeater for 103.7.

Oh and since 103.7 HD2 is now ‘Channel Q’, what’s going on with The Mountain? HD3? Or all over? I’m away from my Sony so I can’t determine this myself.
 
Something tells me this was a poorly-planned attempt to get a LGBT channel on some terrestrial presence in Seattle. Looks good in a national press kit but in reality it doesn’t cover a particularly large area and the format seems to be exceptionally niche. Dance music and LGBT talk does not sound like the type of stuff that 9.5 out of 10 gay/transgender folks I know would be fond of.

Dance music is all that iHeart's LGBT subchannel, Pride, ever plays, too. And like you, I don't know any gay folks who are huge fans of that genre. Classical? Yes. Classic rock? Yes. And if musical taste is based at least in part on identification with the people who make the music, then why wouldn't they be? There are plenty of gay/lesbian performers in classic rock; I don't even have to list the very familiar names. And classical music has Tchaikovsky, Benjamin Britten, Leonard Bernstein, and numerous LGBT conductors and musicians. Are LGBT people really that much more likely to listen only to dance music, so much more so that a channel supposedly serving the entire community will play nothing else?
 
Dance music is all that iHeart's LGBT subchannel, Pride, ever plays, too. And like you, I don't know any gay folks who are huge fans of that genre. Classical? Yes. Classic rock? Yes. And if musical taste is based at least in part on identification with the people who make the music, then why wouldn't they be? There are plenty of gay/lesbian performers in classic rock; I don't even have to list the very familiar names. And classical music has Tchaikovsky, Benjamin Britten, Leonard Bernstein, and numerous LGBT conductors and musicians. Are LGBT people really that much more likely to listen only to dance music, so much more so that a channel supposedly serving the entire community will play nothing else?

I think it's regional influences. In major urban areas, dance music tends to be very popular with the LGBTQ community. In other places, other genres tend to be more popular. Austin and San Antonio have LGBTQ COUNTRY music scenes. There's actually an LGBTQ sub-genre of country called Lavender Country, which was originally the name of an LGBTQ country band in the early '70s.....From Seattle:

https://en.wikipedia.org/wiki/Lavender_Country

It's also called "Pride/Proud Country", "Bear Country", "Free Country". But "Lavender Country" or "LC" is how I've heard it labelled most.

It's pretty much the last frontier for mainstream country. Trouble is, Nashville won't hear of it, even though some of what I've heard passes more for actual country than this classic rock/hip-hop/pop mashup stuff. Only the significant others mentioned on the songs are different. Or rather, the same. The general country music themes remain.

Classic Rock overall tends to not be quite as popular (they do love Elton John, Queen and Judas Priest.) Trouble is on Classic Rock radio, those songs are usually followed up by something by Van Halen, Lynyrd Skynyrd or George Thorogood, which usually makes them barf. Classic Alternative (primarily '80s/'90s goth, dance, rave, wave and synth - grunge is mostly a non-starter) is usually the default for older LGBTQ fans. As is '70s disco for the even older ones.

And Soft AC has a small number of LGBTQ fans too.

Classical is popular with LGBTQ fans in the Northeast largely because of, as my friends there have said, the Ivy League influence of MA and CT. It's more than just the composers. Most don't even go or have never went to an Ivy League school. It's just the local influences in whatever community

It's hard to pin a genre on a sexual orientation any more than you can pin one on a gender or race. Everyone is different. Just like every region is different. And not every LGBTQ person likes dance music. Some are even revolted by it. But the marketing of LGBTQ music tends to lean (and sometimes too much) on dance. As one of my friends pointed out "It's pandering to a stereotype by mostly hetero record label heads to give the illusion of inclusion for the sake of hipster appeal....but where were they when we were literally fighting for our lives all these decades?"

You can take that any way you want. But there IS a bit of truth to it.
 
Something tells me this was a poorly-planned attempt to get a LGBT channel on some terrestrial presence in Seattle. Looks good in a national press kit but in reality it doesn’t cover a particularly large area and the format seems to be exceptionally niche. Dance music and LGBT talk does not sound like the type of stuff that 9.5 out of 10 gay/transgender folks I know would be fond of.

Then again, using my rough scientific logic that 0.5/10 LGBT folks would actually be interested in it, and given the fact that Seattle is roughly 10% LGBT...well, damn, that’s a 0.5 share right there! Better than it ever got running as a downtown repeater for 103.7.

Oh and since 103.7 HD2 is now ‘Channel Q’, what’s going on with The Mountain? HD3? Or all over? I’m away from my Sony so I can’t determine this myself.

The Mountain lives. As Rob mentioned at the top of the thread, they are pulling the translation off of 107.7 HD2, NOT 103.7 HD2. What was killed was "NW Only" which was a fun station that I for one (but probably few others) will miss.

As far as the "dance music" discussion, has anyone actually listened to the station of looked at their program schedule? This is a talk station with dance music filler. They run music overnight and for two hours in the mid-afternoon. I suspect if they had additional appropriate talk programming available they would ditch the music in a heartbeat. And will, if this takes off at all.
 
Which is the location of the studios.

They used to have studios at the Metropolitan Office Towers next to I5, up around Denny Triangle area. That was also where 103.3 broadcasted from...considering how low the Metropolitan Towers are and how tall the buildings that surrounded it, that signal was still very good

The new 103.3 tx location is at 800 5th Ave IIRC. Bank of America building. On paper, it should be a better signal since it has about 200’ more elevation. In practice, with that null to the north, it’s a tough time picking it up anywhere further north than Queen Anne/Fremont bridge area unless you have line of sight most of the buildings downtown.
 
I grew up in Hawaii and therefore like Hawaiian food and Hawaiian music. I suspect such is not the case growing up LGBTQ, the folks i know personally are a wide range of ages, with very different interests and musical tastes. This feels like a bit of a stunt, leveraging the 'diversity' appeal of Seattle to try and attract that group. I suppose if the announcers and content of the station focus on that community that could help but I think if you look at the revenue something like the Seattle Gay News does, it's certainly a pretty small slice. HD2 doesn't have a lot of listeners and the translator signal doesn't sound like it adds much. It feels like an add on they will throw in to national or even key local advertisers to help get on buys. It will be interesting to see what it does.
 
Since this is commercial radio, that is likely the primary reason ownership is going with the format.

The conversation regarding 103.3’s fate at Entercom Seattle went something like this at the beginning of the new year.

“Hey, it’s Bob down here in corporate. Listen, you still got that translator in downtown Seattle for Hot, right?”
“Yeah”
“Does it cover the gay district up there?”
“...uh...you mean Capitol Hill? Uh, yeah...sorta. See what had happened was...”
“Stop right there! I think I’m seeing a great way to create synergy here. Congratulations on being the newest affiliate of Channel Q! I’ll overnight the press kits to you and email your CE instructions on the flip. Now if you’ll excuse me, I have a tee time with the Cathedral City Chamber of Commerce!”

CLICK
 
Have to give Entercom credit, heard a "live-read" cross promo on 107.7 for Channel Q last night. Said "Entercom was proud to bring Channel Q to 107.7 HD2, 103.3 in Downtown Seattle, and on the radio.com app." Also positioning the cross promotion on the 107.7 web page, as "Seattle's Only Dedicated LGBTQ+ Radio Station" which while a little awkward at least gets the point across.
 
The conversation regarding 103.3’s fate at Entercom Seattle went something like this at the beginning of the new year.

“Hey, it’s Bob down here in corporate. Listen, you still got that translator in downtown Seattle for Hot, right?”
“Yeah”
“Does it cover the gay district up there?”
“...uh...you mean Capitol Hill? Uh, yeah...sorta. See what had happened was...”
“Stop right there! I think I’m seeing a great way to create synergy here. Congratulations on being the newest affiliate of Channel Q! I’ll overnight the press kits to you and email your CE instructions on the flip. Now if you’ll excuse me, I have a tee time with the Cathedral City Chamber of Commerce!”

CLICK

I could hear that whole conversation in my head, and if not fact it probably is fairly close!
 
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