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Entercom picks up Howie Carr's option

http://www.wrko.com/wrko-picks-option-howie-carr

Howie must have the worst lawyer in Boston.

WRKO today announced that it has exercised the option on Howie Carr's contract, keeping the longtime radio host on WRKO for the foreseeable future. Carr, who anchors weekdays 3pm to 7pm, has been with WRKO since 1994.

"Howie Carr is a Boston radio legend and I'm looking forward to having him continue to anchor afternoon drive. This is a great day for our listeners, affiliates and advertisers, and I'm excited that we've extended our relationship," said Jason Wolfe, Vice President of Programming for Entercom Boston.

"Howie Carr has been a lynchpin for WRKO for years and we are thrilled he will continue to be part of the best talk radio in Boston," added Jeff Brown, Vice President and General Manager/Entercom Boston.
 
Re: WRKO keeping Howie on for the foreseeable future

Owned.

Though of course he'll spin it that he's stuck in Entercom prison the reality is nobody else would want him for the money he gets at Entercom.
So at the end of the night I'm confident he's just perfectly happy to bitch on the outside about how tough he has it and meanwhile collect the check on the inside.
 
Re: WRKO keeping Howie on for the foreseeable future

I'm wondering if the money's the same as it was. Entercom was paying Carr literally 25% of WRKO's gross revenues. I can't see that business model working for them...for the forseeable future...
 
Re: WRKO keeping Howie on for the foreseeable future

I think RKO-680 really had to do this.

Without Howie Carr, they don't have much of an audience.

Truthfully, Boston is not a strong commercial talk-radio market. Yes, NPR member WBUR-90.9 is one of the city's top-ranked stations, and WBZ-1030's hybrid format (news days, talk nights) does extremely well, but none of Boston's all-talk stations is at or near the top of the ratings in overall audience or key demos, unlike the cases in some other major markets.
 
Still, this decision was a no-brainer for WRKO.

With Carr, they'll still have an audience.

Without him, most of their listeners might desert the station.

His show is what makes and keeps 'RKO viable.
 
Howie got some real bad legal advise because he has no leverage.

Maybe he thought by mailing it in and grumbling about being a slave Entercom would cut him loose.

At lease we know WRKO is not changing formats anytime soon.


Joseph_Gallant said:
Still, this decision was a no-brainer for WRKO.

With Carr, they'll still have an audience.

Without him, most of their listeners might desert the station.

His show is what makes and keeps 'RKO viable.
 
Like he says--- 22% of the audience can't hear WRKO's piss poor signal west of Boston after dark. For 50,000 watts it really does have a piss poor signal- But hey- they need to beam that signal out into the ocean so Boston gets a good signal....!
 
indystorm said:
Like he says--- 22% of the audience can't hear WRKO's piss poor signal west of Boston after dark. For 50,000 watts it really does have a piss poor signal- But hey- they need to beam that signal out into the ocean so Boston gets a good signal....!


WRKO has to protect KNBR in San Francisco. When the transmitter pattern was designed there was not a big population in Metro-West - WEEI has the same problem with KOA in Denver. Entercom would be thrilled for both stations to beam west at night, but they can't under FCC rules.
 
indystorm said:
Like he says--- 22% of the audience can't hear WRKO's piss poor signal west of Boston after dark. For 50,000 watts it really does have a piss poor signal- But hey- they need to beam that signal out into the ocean so Boston gets a good signal....!


I don't get what he's whining about WCRN in Worcester has great coverage. Waaaaa Waaaaa Waaaaa.
 
dhoule said:
Does Howie ever get the opportunity to leave?

If he just left WRKO clean 5 years ago and taken a vacation he would have been fine. But he signed with 96.9 too early.

His lawyer isn't someone I would want fighting a traffic ticket.
 
Fenway1912 said:
dhoule said:
Does Howie ever get the opportunity to leave?

If he just left WRKO clean 5 years ago and taken a vacation he would have been fine. But he signed with 96.9 too early.

His lawyer isn't someone I would want fighting a traffic ticket.

The rancor between he and management must be thick enough to fill pot holes with. Corporations are People Howie; people who OWN YOU. enjoy.
 
The Howie loyalists might now feel like Luke Skywalker did upon learning his true lineage. It is now likely that when Entercom "matched" Howie's WTKK contract almost five years ago and they ended up in court, the deal Howie ended up signing locked him up LONGER than the "matched" WTKK deal would have. So is he the poor indentured servant biding his time, waiting to get out or is he the disingenuous hypocrite biting the hand that (over)feeds him, while playing out a sweetheart deal? is it all an act? I'm not sure it matters as long as the listeners find him entertaining, but if I was one of those listeners who took him at his word all this time, I might feel as disillusioned as a true believer in the Catholic church after the pedophile priests were exposed. On the other hand, the quotes in the Herald from Howie and Wolfe were hilarious, so if we've got two more years of that...keep it coming and pass the fried clams.
 
Yeah he was saying he hoped they wouldn't but I got the feeling they still could and they did.
Now that's locked up I wonder if it puts ESPN 680 talk to rest
 
freqlost said:
Does "forseeable future" have a date with it ?

He was very clear on his show yesterday that "forseeable future" was an exaggeration. The option was for 2 years, after that he is free to go.
 
Re: WRKO keeping Howie on for the foreseeable future

Without Howie, the station folds. Look at who's on there, none of them can bring in $$$'s like Howie. Who listens to Barry Armstrong? Who listens to the screaming mimi that replaced Laura? And who in their right mind listens to the midnite to 5am show? Who listens on weekends? Anyone? Enough with the real estate crap, etc. RKO used to be a good station, now it has sunk so low even Spongebob is laughing. ;D
 
Howie has two years left, he said he can do it standing on his head. Without Howie, RKO is dust. Howie stated they put the most absurd things in the contract hoping RKO would say see ya later, but instead, they jumped at the chance. He's going to put a countdown clock on his website - http://howiecarr.us/
 
Unless the ratings really crater and they rip up the contract. Then again perhaps they would blow up RKO but move Howie to "ESPN 850" as the sole political talker on a mostly sports---ah, just kidding ::)
 
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