I noticed that Truth Broadcasting, owned by Stuart Epperson, Jr., is purchasing a 140-watt lightbulb with the call letters WSMX in Winston-Salem.
The purchase would hardly be noticeable, except for the fact being that in the late 1960's this station (then a kilowatt daytimer with the calls WKBX) was the first station owned by Stuart Epperson SR., the largest shareholder (I think) of the Salem Media conglomerate.
My guess is that Stu Jr. cut his teeth on the air there, and that the station holds some sentimental value to him. Otherwise, I can't see why he would buy a station with 140 daytime watts that most people have long ago forgotten.
Any ideas what Truth Broadcasting might be planning for the station?
Later....
Matt Smith
WGSR-TV
The purchase would hardly be noticeable, except for the fact being that in the late 1960's this station (then a kilowatt daytimer with the calls WKBX) was the first station owned by Stuart Epperson SR., the largest shareholder (I think) of the Salem Media conglomerate.
My guess is that Stu Jr. cut his teeth on the air there, and that the station holds some sentimental value to him. Otherwise, I can't see why he would buy a station with 140 daytime watts that most people have long ago forgotten.
Any ideas what Truth Broadcasting might be planning for the station?
Later....
Matt Smith
WGSR-TV