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ESPN The Team Myrtle Beach

Why don't they broadcast any postseason MLB play? I thought they would air the ALDS and NLDS along with ALCS, NLCS, and World Series. I know ESPN Radio is the home of MLB baseball postseason so why doesn't ESPN The Team Myrtle Beach broadcast the games? If they want to be ESPN Radio then broadcast what people want to hear.
 
are they cutting to local sports programming? most of it depends of the particular market. ESPN radio 93.1 in Columbia airs a variety of local sports away from national ESPN.
 
No they air The Pulse which is a national ESPN Radio show but. I don't know why they don't replace that with MLB postseason play during this time of the season. No one else in the market airs the games.
 
They probably don't want to pay a board-op or they don't want to go to the trouble of scheduling the traffic in a different clock. Sad...but probably true.
 
I don't believe all ESPN Radio affiliates carry MLB on ESPN Radio. ESPN 93.1 in Columbia didn't carry any games did they? I tuned in once, and didn't hear any so I assumed they did not.
 
It's probably very simple ... if the station is committed to a local baseball team and does not carry MLB during the regular season, the parent network will not allow them to carry the post season. That makes more sense than an affiliate not hiring personal to run it or creating a clock ... which is easier than you typing your message. Last time I checked, they have an "A" baseball team in their market. I'll betcha they carry their games during the regular season, right?
 
uknownothing said:
It's probably very simple ... if the station is committed to a local baseball team and does not carry MLB during the regular season, the parent network will not allow them to carry the post season. That makes more sense than an affiliate not hiring personnel to run it or creating a clock ... which is easier than you typing your message. Last time I checked, they have an "A" baseball team in their market. I'll betcha they carry their games during the regular season, right?
 
Couple of things with the ESPN Radio / MLB relationship...

First, to be able to carry the world series you have to commit to their entire MLB regular season package which means normally a Sunday evening game of the week and picking up an additional Saturday game of the week starting in early August or so. This can be problematic, as others have said, if a station is already committed to carrying an NFL team (which normally plays on Sundays), a college football team (which will certainly have conflicts with the Saturday games), or any other baseball team (which will be playing Saturdays and Sundays). They also require that you carry the double headers on most of the major holidays (July 4, Labor Day, etc) and the all-star game and home run derby. There is some leeway in the amounts of the regular season that you have to commit to, but it's still in the 80 - 85% must carry area.

For the post season, they require that you carry ALL of it. Not just the WS, ALCS, and NLCS but also ALL of the Division series games and possibly some additional pennant race implication games.

On the technical side, this year is the first year that ESPN has used a new type of satellite receiver for the MLB games so if stations wanted to carry it this year they would have had to install and wire up a brand new receiver. This means new audio wiring, new automation wiring (if used), and this new receiver also has to be hooked up to the Internet so it can talk back to ABC Radio Networks. For stations that may not have a full time engineer, this could have been a factor.

And finally, as always, there's the sales side of things. If the sponsors aren't there, chances are the station isn't going to go to the trouble of getting all of that other stuff set up.
 
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