FALL BOOK

[dittohead1]

Well, WMAG took a HUGE leap w/ that Xmas music, so it makes all kinds of sense to change your morning guy after you get a book where you get a 9 share 12+, right? Plus, the Spanish station has maybe it's best book before the flip. Thoughts on Triad & Triangle #s?

Oh, and Buzzard beat R92 12+. Good thing Dick has KZL 'case 'KRR has been down 4 straight books.

 

[Sniffthamic]

KRR is up in some important places. The rules prevent me from using words like "clown".

 

[dittohead1]

Last 5 books for 'KRR 12+

4.5-4.0-3.8-3.4-2.9

Please put a positive spin on that for me, sweetheart

 

[realradioplayer]

where was WMKS?
They didn't crack the top 10 in 18-34 or 25-54.
Even the intentional confusion w/ DCG didn't help.
KZL is still winning in that format.

 

[Sniffthamic]

12+? Like I said...important demos, gov'nah! You're showin' that you ain't knowin'. BOO-YA!!! 8) ;D :'(

 

[dittohead1]

Obviously, if 12+ is falling like that and 'VBZ is growing, 25-54 (that's one of them deemographics you speak of, ain't it, duh-huh?) isn't holding up. Also, 18-49 is sucking wind, 35-64 ain't makin' it and the AM drive ain't carryin' the rest of the day.

But, please, Mr. Cramer (that's the Boo-ya thing, ya know), dazzle us with your analysis.

50,000-watt AM station>100,000-watt FM station

 

[RonaldMcReagan]

Anybody get a gander at the 25-54 numbers? How about the last gasp of Rush on PTF? Bobo the Shobogram still dominant? ;D

 

[johnqdoe]

Obviously, if 12+ is falling like that and 'VBZ is growing, 25-54 (that's one of them deemographics you speak of, ain't it, duh-huh?) isn't holding up. Also, 18-49 is sucking wind, 35-64 ain't makin' it and the AM drive ain't carryin' the rest of the day.
But, please, Mr. Cramer (that's the Boo-ya thing, ya know), dazzle us with your analysis.

50,000-watt AM station>100,000-watt FM station

AM Drive hasn't carried KRR in years...It';s ASTONISHING how much the audience erodes after Chris & Chris

 

[tropicanamedia]

Well, WMAG took a HUGE leap w/ that Xmas music, so it makes sense to change your morning guy after getting a book where you get 9 shares 12+, right? Plus, the Spanish station maybe has it's best book before the flip. Thoughts on Triad & Triangle #s?

Oh, and Buzzard beat R92 12+. Good thing Dick has KZL 'cause 'KRR has been down 4 straight books.

Perhaps it's time for another group to pick up where CC left. There are ratings and money to be pick up among the Hispanic community and its advertisers.

 

[nuffsaid]

WMAG must have had an absolutley unrealist December to pull off their highest Fall book in years. Consistenly in the 3 and 5 share range and then they pop up with a 9 or 10 share! WSMW continues to show upper demo numbers and WTHZ hangs on as a potential winner. Wonder what they could do with some promotion and a signal that covered the entire metro? WTQR is crawling back to overcome the WPAW.