The FCC is looking to bring back the Duplication Rule, which had been repealed in 2020.
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The repeal of this rule allowed stations to simulcast AM programming on FM, leading Audacy to simulcast its all-news AMs on FM signals in NY and LA. Most recently Cumulus has simulcast its talk station WBAP on FM.
The music industry supports the return of the Duplication Rule, noting the simulcasts have replaced music stations in several markets.
My view is that if this is approved, radio stations will either shut down or sell their AM stations. It will not lead to more local programming on AM, because there's no audience for it there.
FCC Considers Bringing Back Radio Duplication Rule For FMs.
The FCC has been focused on radio in a series of moves, and the latest targets one of the media modernization steps taken under the previous administration. FCC Chair Jessica
The repeal of this rule allowed stations to simulcast AM programming on FM, leading Audacy to simulcast its all-news AMs on FM signals in NY and LA. Most recently Cumulus has simulcast its talk station WBAP on FM.
The music industry supports the return of the Duplication Rule, noting the simulcasts have replaced music stations in several markets.
My view is that if this is approved, radio stations will either shut down or sell their AM stations. It will not lead to more local programming on AM, because there's no audience for it there.