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February 2020 Ratings

https://ratings.****************/content/arb011


Channel 955 vaults to the top spot with WCSX at #2. WNIC drops from the lead to #3. WOMC is in 4th and WMXD in 5th. WWJ saw a jump to go into 6th. I think they'll top the next report because of the need for pandemic related information. WRIF is in 7th, The Breeze in 8th, 105.1 in 9th and The Ticket in 10th. The Ticket is bound to be hard hit by the cancellation of all of the sporting events.


WDMK is flat under new owner Beasley, but I think Beasley is precluded from changing much for a bit longer. WJR did see a gain this period, and is likely to benefit from the shift to news as a result of recent world events. For Country, both WYCD and NASH (now changed) fell. This report likely didn't cover much of the changes at the former NASH-FM.


Radio, like everything else, is bound to see some impacts in the coming months. The ratings reports will undoubtedly reflect this.
 
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