February ratings are out

[johndavis]

To the contrary, gospel is a high TSL and low cume format. Those are the formats that do the worst in PPM.

Houston has had PPM since 2005, with actual release data since 2006. All the later formats, including all-news, throwbacks and regional were dine under PPM measurement.

For that matter, Gospel was also done under PPM. At the time they blew up Praise 92.1, Radio One said the problem was that Praise was eating into KMJQ's audience, so they wanted a format that wouldn't overlap with Majic 102, and what they've done since then backs that statement up - they're aiming away from KMJQ's core.

The signal's history, since Radio One acquired it in 2004:
- stunt with 90's pop
- Regional Mexican (La Mera Mera)
- Gospel (Praise 92.1) (2006)
- News (News 92) (2011)
- stunt with Beyonce (2014)
- throwback (Boom 92)
- CHR (Radio Now) (2017)

 

[davideduardo]

Change at KROI:

https://www.allaccess.com/net-news/...se-fruge-exits-as-pd-at-radio-one-kroi-housto

I take this as a fore-shock to further changes in UO's non-African American targeted stations:

"Charese Fruge Exits Radio One.
Charese Fruge, PD of Radio One CHR “Radio Now 100.9” WNOW-FM Indianapolis and CHR “Radio Now 92.1” KROI Houston, has exited the company"

 

[davideduardo]

For that matter, Gospel was also done under PPM. At the time they blew up Praise 92.1, Radio One said the problem was that Praise was eating into KMJQ's audience, so they wanted a format that wouldn't overlap with Majic 102, and what they've done since then backs that statement up - they're aiming away from KMJQ's core.

The signal's history, since Radio One acquired it in 2004:
- stunt with 90's pop
- Regional Mexican (La Mera Mera)
- Gospel (Praise 92.1) (2006)
- News (News 92) (2011)
- stunt with Beyonce (2014)
- throwback (Boom 92)
- CHR (Radio Now) (2017)

And all of these were done with PPM data available, whether in the pre-currency test or as currency data.

 

[Mediafrog+]

The signal's history, since Radio One acquired it in 2004:
- stunt with 90's pop

The “90’s and More” stunt (which lasted for two weeks) was actually pretty good. Always wondered how it would have done had it been the real deal. I have about three hours of it on aircheck cassettes...will have to dig those up to refresh my memory.

I take this as a fore-shock to further changes in UO's non-African American targeted stations

Yes, that was quick. I sense the aroma of a format change drifting our way. Or is that a “new owner smell” ?