Final Days for Movin 93.9?

[davideduardo]

Into a greeting from Carlos Aguirre of GRC and a mariachi tribute to Mexico.

 

[BC_714]

Hmm anyone who is central american and listening did not like that opening. ;D Very Mexican!!! I like the sound of the station just hearing the few liners. Very different from Univision, Entravision, Liberman etc. Sounds just like being in Mexico City or Guadalajara and listening to the radio. We'll see, I think with such a great company behind it they will succeed.

 

[4UH8SIMBKAGN]

Rick Dees is posting in the Movin 93.9 chatroom right now.

 

[4UH8SIMBKAGN]

It's interesting to watch the Movin 93.9 chatroom right now as many are discussing what station they are now going to listen to.

 

[goriajk]

I've been listening for the last 50 mins since Donna Summer's Last Dance, and I have to say "It's not too bad" - Very slick presentation, nice song variety (I don't speak Spanish, but I like the songs so far - almost lite rock en espanol). I believe this station will be a nice 'alternative' to KLVE, but DE can elaborate further. Joe G p.s. - I checked up on GRC's corporate website, I didn't know they're listed on the NYSE... Now, back to my listening to The Sound...

 

[davideduardo]

I've been listening for the last 50 mins since Donna Summer's Last Dance, and I have to say "It's not too bad" - Very slick presentation, nice song variety (I don't speak Spanish, but I like the songs so far - almost lite rock en espanol). I believe this station will be a nice 'alternative' to KLVE, but DE can elaborate further. Joe G p.s. - I checked up on GRC's corporate website, I didn't know they're listed on the NYSE... Now, back to my listening to The Sound...

First hour had 3 songs MediaBase did not detect, meaning stiffs.

They go from a 1977 Mocedades song (Mocedades was Spain's answer to the Carpenters) to a Menudo live cut from 1998 to a new song partly in English to a 1992 spanish rock song to a domincian bachata.... awfully broad. I don't think that I have ever heard anything so broad and with so many less familiar songs on a debut.

They are going for variety... but they have added unfamiliarity.

 

[BC_714]

Yeah DE I was really surprised at the variety. Didn't see the bachata coming at all. I'm enjoying it.

 

[4UH8SIMBKAGN]

Well the chatroom over at Movin 93.9's website was fun especially when Dees, or someone who knew a lot about Dees, was in it right after midnight and then chatting with some of you from this board. Lot's of 80's fans out there. That seems to be what they are upset about losing the most. Jack, Hot, KDAY/The Beat, My were the stations most posted about what they might listen to.

 

[4UH8SIMBKAGN]

Nena is on the air now so I guess there will be a last hour on-air person. She's horrible. She doesn't talk much which is a good thing.

Nena is actually quite good for the target; I kind of enjoy her. She relates, she's real and is not reding liner cards. You'd rather have a deep voiced puker?

She sucks and certainly does not relate to the 80's music or know it what-so-ever and has proven so with her lack of knowledge of it in past weeks (nothing like mispronouncing Der Kommissar on a Los Angeles radio station). At least someone like Clarence Barnes knows the music and the format.

She needs to be strictly formated on liner cards. She can't handle anything more. The only person that could shape her up is Jhani Kaye.

Your post reinforces an opinion that many of my friends and co-workers talk about all the time. There are really bad jocks all over the world of radio today so you could be describing most of the talent that has come into the business from the mid 80's on. It started with the FCC eliminating the testing and license process. Licensing not only forced education about the engineering aspects of the business but in doing so many got their radio educations at facilities that also taught one how to do radio in general. There aren’t that many schools teaching radio commercially and the same goes for colleges and universities.

When you couple this with a lack of programmers who have on air experience, or for that matter the education level necessary to teach others how it’s done you end up with the problems we have today. Radio was full of PD’s who could tell you not only what you were doing wrong, but how to fix your faults too. I assume that you mention Jhani Kaye because he’s one of the last of the PD’s from the era when programmers were able to shape a host’s on air talents. The only problem with Kaye is that in many instances he just scripts everything out. It works for the station, but does the talent learn anything from it? Funny mention about reading 3 by 5 cards, that’s NEVER been considered a positive. As for a deep voiced puker, having a deep voice used to be more of the norm and there’s nothing wrong with it. Besides I’ve heard pukers of every type, big voice, small voice and everything in between. The voice has no bearing on it.

Back to Movin, their problem besides a poorly thought out format was not hiring enough talent with experience until it was too late. Clarence Barnes should have been a full timer from the start. Then again Movin wasn’t too worried about getting a staff together when it debuted. This is a mistake made by many stations when they change formats. In the past stations came on with new formats and a full staff that had experience and at many properties they did dry runs before ever going on air to be sure they were getting it right. Most stations do not sign on with a fully realized staff in today’s radio world. It’s like staging an expensive Broadway production and not hiring all of the actors and crew until it’s already on stage in front of an audience. It’s just another sad aspect of the business in the twenty first century.

I would not blame the deregulation of radio as to why there are so many awful jocks out there. I remember well when radio became very corporate, when the investors started touring the stations, and that was the beginning of the end. Owned by people who only looked at the bottom line, hired consultants with a cookie-cutter mentality and loads of research and placed a bunch of paper-pusher program directors with little or no on-air experience when many didn't even deserve to be in broadcasting. Then the voice-tracking came and you couldn't develop new talent in smaller markets. Now, you're about to face national formats with the destruction that the leveraged buyouts have done to many radio companies that one day soon won't exist (that will be a great day).

I mentioned Jhani Kaye for her as that would be her last hope as to learn how to structure a set. She doesn't know how to run a proper board, just talks in hope of not bumping the vocal, forgets to mention the call letters or the positioning statement....she might as well be voice-tracking.

There were good people at Movin now. Clarence Barnes. Ronnie Jr. would have made a much better night person. Dees would have been much better if he had insisted on former KIIS on-air personalites being part of his team and part of the Movin airstaff. Or even some of the old Power jocks like Mucho Morales. The whole Alan Burns concept was a failure for this market and I posted so from day one. They thought they were going to get Hispanic females with the likes of Patty Lopez and Tera Bonilla, the cruise ship entertainer. Oh please (I'll miss posting blasting them). It shows how they just don't get it at Emmis. When they hired Little Ricci, I knew the station was doomed. When it leaked out that Bonneville had negotiated with Emmis last year for 93.9, I knew it was only a matter of time. Even if they had not made a deal now, Dees would have been toast by the end of his contract. Emmis, what a mess you made. It will be interesting to see who eventually gets Power 106 and I don't think it will be any current player in L.A.. I really don't believe Emmis will survive beyond this year or next.

 

[4UH8SIMBKAGN]

From Tom Tayor's column about Rick Dees today, I'm surprised nobody else here, other than myself, picked up the fact Dees wasn't on live on Movin his last day (they replayed a bunch of his best of all morning long). Then they replayed the same pre-recorded sort-of goodbye from the morning show just before "Last Dance" and Movin ended tonight.

 

[DToTheJ]

Just checked the final hour playlist on Yes.com... The next-to-last song played before "Last Dance" was Kajagoogoo's one-hit wonder "Too Shy"... On Movin'... Wow, they really let themselves go toward the end, didn't they?

Looking further back, it appears they leaned toward all-80's toward the end. Surprised they didn't change their name to "The Point"!

 

[elchupacabras]

Looking at the Éxitos playlist via yes.com, it looks like it will be a standard Spanish AC station, not hot AC. In the first few hours, I did see a couple artists who were repeated: Laura Pausini and Monchy y Alejandra.

I would guess that material will go back 30-40 years (gold category or catálago), since they played Perales' "Me Llamas" and Abba's "Chiquitita."

I would guess they are likely after KLVE more than KXOL or the English CHR's. Overall, from the playlist, since I can't hear it, sounds like a station that would appeal to me!

 

[elchupacabras]

Any word on whether the station has a website? exitos939.com does appear to be registered but no content.

 

[elchupacabras]

Out of curiosity, I compared KLVE's and KMVN's playlists, and it while there are some similarities (60%+), there are some differences. KLVE appears to play more Regional Mexican crossover. Conjunto Primavera figures prominently there. KMVN, while playing some crossover, Joan Sebastian and Marco Antonio Solís, is avoiding the edge of *that* format, at least so far.

I travel to Mexico City quite often and hear Estereo Joya and from the intial gander at KMVN's playlist, I think they are emulating it. Smart strategy on their behalf. LA has three primary legs to Hispanic radio: AC/Hot AC(KLVE, KSSE), Regional Mex (KSCA, KBUA, KLAX) and rhythmic (KXOL). Trying to carve a niche in the latter two would have been difficult. The prior makes more sense.

 

[Zeb Norris]

First hour had 3 songs MediaBase did not detect, meaning stiffs.

They go from a 1977 Mocedades song (Mocedades was Spain's answer to the Carpenters) to a Menudo live cut from 1998 to a new song partly in English to a 1992 spanish rock song to a domincian bachata.... awfully broad. I don't think that I have ever heard anything so broad and with so many less familiar songs on a debut.

They are going for variety... but they have added unfamiliarity.

Triple A in Spanish!

 

[davideduardo]

They are going for variety... but they have added unfamiliarity.

Triple A in Spanish!

Funny!

And, of course, that means Adult Adultcontemporary Alternative.

 

[davideduardo]

Any word on whether the station has a website? exitos939.com does appear to be registered but no content.

Try 939exitos.com.

 

[elchupacabras]

Any word on whether the station has a website? exitos939.com does appear to be registered but no content.

Try 939exitos.com.

LOL. Now that's some damn good guerilla marketing on behalf of KLVE!

 

[davideduardo]

Out of curiosity, I compared KLVE's and KMVN's playlists, and it while there are some similarities (60%+), there are some differences. KLVE appears to play more Regional Mexican crossover. Conjunto Primavera figures prominently there. KMVN, while playing some crossover, Joan Sebastian and Marco Antonio Solís, is avoiding the edge of *that* format, at least so far.

I travel to Mexico City quite often and hear Estereo Joya and from the intial gander at KMVN's playlist, I think they are emulating it. Smart strategy on their behalf. LA has three primary legs to Hispanic radio: AC/Hot AC(KLVE, KSSE), Regional Mex (KSCA, KBUA, KLAX) and rhythmic (KXOL). Trying to carve a niche in the latter two would have been difficult. The prior makes more sense.

The¨two or three Primaveras on KLVE are custom versions, without accordeon and remixed. And KMVN plays the originals...

And Joya plays no pop... Movin is full of it. (In many ways, too.)

 

[davideduardo]

Any word on whether the station has a website? exitos939.com does appear to be registered but no content.

Try 939exitos.com.

LOL. Now that's some damn good guerilla marketing on behalf of KLVE!

Do a whois.