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FM 103.7 is now KOSF

I checked on the edit history and it was Fightingirish (A Radio-Info Contributor) that did that edit. I am assuming Fightingirish works at CC?
 
recto101 said:
http://en.wikipedia.org/wiki/KOSF

Look Clear Channel has edited its wikipedia profile to rename its 103.7 FM frequency to KOSF from KKSF.
Click to expand...

Confirmed in non-Wikipedia reality. KOSF became effective today, per the FCC's Call Sign Query.

http://licensing.fcc.gov/cgi-bin/ws.exe/prod/callsign/mainch.pl

As long as they're "Oldies 103.7" on the air, their calls could be KXXX or KZZZ. And no confusion with 910 being KKSF, though 103.7 hasn't used those calls on-air except at legal ID time for some time.

And again, with PPM, it doesn't matter.
 
KOSF sounds like it could be "Oldies San Francisco" although they dropped the "oldies" thing. They probably should kept 960 KKGN and put the KNEW calls on the FM 103.7 stick.
 
Madmansam said:
I checked on the edit history and it was Fightingirish (A Radio-Info Contributor) that did that edit. I am assuming Fightingirish works at CC?
Click to expand...

I don't work for CC.

It was on their FCC record.
 
KimmiKat said:
KOSF sounds like it could be "Oldies San Francisco" although they dropped the "oldies" thing. They probably should kept 960 KKGN and put the KNEW calls on the FM 103.7 stick.
Click to expand...

Though Ohio Media Watch was wrong about the "Oldies" thing, he was right that the call letters don't matter. They could be KFUK and people would only hear it once an hour for a half-second.
 
I just wonder why they changed the call letters then? Was that the last remnants of Smooth Jazz KKSF. Therefore listeners will not associate 103.7 KKSF as the station that used to be Smooth Jazz KKSF?
 
1069_KIFR said:
I just wonder why they changed the call letters then? Was that the last remnants of Smooth Jazz KKSF. Therefore listeners will not associate 103.7 KKSF as the station that used to be Smooth Jazz KKSF?
Click to expand...

I'm not sure, either. Maybe David Eduardo has an answer. In these days of PPM, it doesn't matter what the callsign is because Arbitron doesn't have to depend on a listener's error-prone memory. So, to me it makes no sense to have changed any of the callsigns -- KKSF to KKSF-FM then to KOSF, KNEW to KKSF, and KKGN to KNEW -- that's what, $400 to the FCC for nothing of consequence?

The only reason I could think of is if CC is expecting listeners to go into advertisers' stores and say, "I heard about your store on KKSF", but if the callsign isn't going to be mentioned the shoppers won't say it.
 
FightingIrish said:
Madmansam said:
I checked on the edit history and it was Fightingirish (A Radio-Info Contributor) that did that edit. I am assuming Fightingirish works at CC?
Click to expand...

I don't work for CC.

It was on their FCC record.
Click to expand...
On "recto101"s original post here, he speculated that Clear Channel edited the wikipedia piece on the change of calls from KKSF to KOSF. And the "I Speculated" that you might have worked for CC. And for that I was wrong. :-[
 
Madmansam said:
FightingIrish said:
Madmansam said:
I checked on the edit history and it was Fightingirish (A Radio-Info Contributor) that did that edit. I am assuming Fightingirish works at CC?
Click to expand...

I don't work for CC.

It was on their FCC record.
Click to expand...
On "recto101"s original post here, he speculated that Clear Channel edited the wikipedia piece on the change of calls from KKSF to KOSF. And the "I Speculated" that you might have worked for CC. And for that I was wrong. :-[
Click to expand...

Wikipedia typically frowns on companies editing their own articles. You don't see it very often.

I don't work for CC, though I once worked for a station that was later BOUGHT by CC. However, if CC would like to offer me a job, I guess I'd be willing to sit down and discuss it with them. :)
 
What? Didn't 103.7 change to the "Oldies 103.7" branding fairly recently?

I was unaware that they'd dropped it already. "My bad", as a young broadcaster at an Indianapolis high school radio station said a few years ago...
 
DavidKaye said:
The only reason I could think of is if CC is expecting listeners to go into advertisers' stores and say, "I heard about your store on KKSF", but if the callsign isn't going to be mentioned the shoppers won't say it.
Click to expand...

I was thinking maybe it all started when they wanted to get rid of the "green" moniker on KKGN. It's certainly not progressive talk any more. So they move KNEW there. What to do with 910? Oh - we have this KKSF call. It stands for "San Francisco" let's use it. But hey - we don't want to have to have that pesky "AM" and "FM" suffix on our top-of-the-hour ID. That's just more crap to hide under whatever the real slogan is.

Just a theory... I don't work for CC either :)

Dave B.
 
DaveBayArea said:
I was thinking maybe it all started when they wanted to get rid of the "green" moniker on KKGN. It's certainly not progressive talk any more. So they move KNEW there. What to do with 910? Oh - we have this KKSF call. It stands for "San Francisco" let's use it. But hey - we don't want to have to have that pesky "AM" and "FM" suffix on our top-of-the-hour ID. That's just more crap to hide under whatever the real slogan is.
Click to expand...

Then there's the whole KKSF/KSFO confusion...or not.

I can hear 'em around the big Klear Channel conference room table now...

"If we call it K*O*SF that will IMPLY *O*ldies without us having to say it!!"
"Brilliant!"
"Yeah, 'O' is the new 'OLD'!"
"Call the home office - we just came up with that BIG IDEA they've been asking us for!"
(guffaw guffaw)
"Now, what to do with mornings on 101.3?"
"Save that for next week's think tank creative ideas meeting...some of us still have to track our shows on 17 stations before 5 o'clock"
 
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