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FM 103.9

"The Edge" is branding poison right now. Three-plus years of bottom-feeding ratings and increasingly less-edgy and less-alternative music along with a very real sense that the station had withdrawn from the relationship it once had with listeners have made it positively radioactive.

"Independent" and "alternative" and even "rock" ought to be the buzzwords associated with the calls for at least the next year while the station rebuilds itself and its relationship with listeners. (Sadly, it looks like that will require tossing aside Kevin & Bean, one of those once-great morning shows that have grown bloated to the point where there is no longer any room for the music.)
 
At least the Edge or Indie or whatever it's called now is trying, but the playlist still lacks vision, depth and imagination. It looks like something you could pull from Wikipedia as "The Modern Rock 500" or something. The old sound of The Edge was tied to the community and would play (gasp) new punk rock and female artists in the mix along w/ the new rock and a few classics.
 
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