Re: Sense of Community on the wane?
> If technology was so critical for radio's success...WSB wouldn't be grossing
> $50 million a year...and be #1 in Atlanta...
Your point is well-taken. WSB-AM has built some pretty solid barriers to competing with them: For example high price, high octane talent that would take not only money, but time to compete with. Oh, and that 50,000 watt torch doesn't hurt either. Cox has done a fabulous job with it.
Music stations have a tougher road. How do you differentiate yourself from the competition? "Jack" is an innovation? Less-Is-More is an innovation? Please.
What frustrates me is that radio is hindered by the legacy of poor FCC regulation. If Steve Jobs had to clear it with the government before making the iPod more useful for podcasting, he and his competitors would be debating the standards and shooting for implementation in about 2009. As it is, it went from idea to stores in a matter of months. No regulated business can compete with that pace of technical innovation. We've been arguing about digital radio for years and years. What do we have? A standard of dubious quality (IBOC) and receivers that are a long way from being affordable.
> Everyone is down on radio at the moment..simply because it's not as hip as some other things in the market... but radio has had to reinvent itself about every 10 years since the industry started 85 years ago.
Agreed. But what is radio? Is it terrestial transmitters? If so, I believe it's got a bleak future. (It won't die, but continue into a long decline like newspapers.) But if radio is simply an audio medium that can be delivered on any new platforms, then I thnk it will indeed survive through innovation.
>plus newspapers would have been toast years ago.
Newspaper suffered from cultural and lifestyle changes before it got hit by technology. Even Warren Buffet, who owns a substantial piece of The Washington Post, warns that the decline will continue. Note that the boss at the LA Times quit unexpectedly recently because he couldn't take the mandated budget cutting any more. Newspapers, if not toast, are getting a little crispy around the edges.