And there you have it: behold the beautiful simplicity of a truly dumb idea. There's too much interference which is limiting coverage? Just increase the power to increase the interference to overcome the interference that shouldn't have been there in the first place!
Not to argue with my friend, but my sources say that the NAB ENGINEERING section is pushing for the FM digital power increase. But the LEGAL beagles are warning that everyone should slow down, fearing a repeat of the HD-AM debacle. Thus the IBOC FM digital "hike" poses an apparent internal conflict.
While the AM problem has been massaged (note I didn't use the term "finessed") by self-regulation (as in the cases of the Citadel and CCU stations which have voluntarily turned IBOC-AM off to mitigate interference), very low implementation rate and general disinterest and lack of commitment to the band by both owners and listeners, the FM adjacent-channel issue poses far greater potential for generating lawsuits of either the individual or class-action variety.
IBOC interference problems plaguing the creaky old AM in a cluster are one issue. But when an operator buys a Class C in Arizona and does a rimshot move-in with a 100kw signal, representing an investment of $15 million or more, and that investment is suddenly worth bupkis because of an adjacent HD-FM issue, you can bet that owner's not just gonna shrug his shoulders and say, "oh well, sucks to be me. Guess I'll go buy some bowling alleys or a car dealership." Bet on him to trot down to the law firm and engage the legal ICBMs. (EAS header: better head for the bunker, iBiquity and NAB and Alliance!)
Besides, from what I hear NPR opposes the digital power increase.