• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

Fox News: Even Older Than Network News

So, from reading this thread I've learned that Conservatives are ancient, less educated, less tolerant of other viewpoints and less tech-savvy than all the young, free-thinking, scholarly Liberals out there. Glad to see you have it all figured out. Bloody hilarious.
 
Point is: There are young conservatives. They are not watching Fox News.
 
It would be nice if one discussion involving Fox News did not involve "propaganda," some unfounded hatred of Rupert Murdoch or the notion that it's some puppet controlled by the GOP.
 
Perhaps this situation will lead to a paradigm shift of sorts. FNC is very profitable. If they pull this off while pulling in an older demo, then perhaps such demos won't be rejected in the same knee jerk fashion that they are at present.

However, one point I haven't seen in this thread yet that is worth exploring, is the amount paid for FNC influenced to any degree by the fact that the same entity owns Fox Broadcast? Could News Corp be taking a bit less for that property in order to make FNC look more profitable? CNN has no such leverage, and in fact, is owned by a competitior to a lot of cable systems so they may be more willing to squeeze CNN for a better deal. That and their smaller cume make it easier to do so.
 
What are the highest viewed channels in total numbers and 25-54? Advertisers want 25-54 because they're harder to reach than the AARP set and research (from 50 years ago) says they're aren't set in their purchasing habits. ESPN gets both high ad rates and high subscriber fees. Fox News only gets high subscriber fees. Perhaps there aren't more conservative leaning news channels because they don't think they can get enough young viewers if Fox News can't.
 
umfan said:
Perhaps this situation will lead to a paradigm shift of sorts. FNC is very profitable. If they pull this off while pulling in an older demo, then perhaps such demos won't be rejected in the same knee jerk fashion that they are at present.

As much as I'd like that to be the case.. I would suggest the per-subscriber fee invalidates that premise. A significant fraction of FNC's income is not tied to the demographics of their viewers; the per-subscriber fee is paid, and is the same, whether the subscriber is 22 or 82.
 
nomadcowatbk said:
What are the highest viewed channels in total numbers and 25-54? Advertisers want 25-54 because they're harder to reach than the AARP set and research (from 50 years ago) says they're aren't set in their purchasing habits. ESPN gets both high ad rates and high subscriber fees. Fox News only gets high subscriber fees. Perhaps there aren't more conservative leaning news channels because they don't think they can get enough young viewers if Fox News can't.

I have a year-end list from last year here. It's number 6 in total viewers but it's not in the top 20 18-49:

http://www.deadline.com/2012/12/201...istory-tbs-lifetime-up-mtv-nick-at-nite-fall/

My theory as to why Fox News doesn't have more competition is because it's viewers are very passionate compared with other cable news channels.
 
liradioisbad said:
nomadcowatbk said:
What are the highest viewed channels in total numbers and 25-54? Advertisers want 25-54 because they're harder to reach than the AARP set and research (from 50 years ago) says they're aren't set in their purchasing habits. ESPN gets both high ad rates and high subscriber fees. Fox News only gets high subscriber fees. Perhaps there aren't more conservative leaning news channels because they don't think they can get enough young viewers if Fox News can't.

I have a year-end list from last year here. It's number 6 in total viewers but it's not in the top 20 18-49:

http://www.deadline.com/2012/12/201...istory-tbs-lifetime-up-mtv-nick-at-nite-fall/

My theory as to why Fox News doesn't have more competition is because it's viewers are very passionate compared with other cable news channels.

Well - yes. By appealing primarily to conservatives who are convinced the "main-stream" media is biased to the left, they have picked up a large loyal following. I think it skews older not because there are so fewer young conservatives than young liberals, but because older viewers are much more likely to get their news from television, than from the internet - their computer or cell phone. Older people (especially the retired) have a lot more time on their hands, and are more likely to be home, where the TV is.

Notice that when there is a big breaking news story like a natural disaster or terrorist attack, cable news viewership spikes, and CNN is often the number one benefactor. Nothng beats a modern large screen HD television for live breaking news. But the rest of the time, most people these days are content with what they can get online.

At least, that's my theory...
 
Fox News Producer said:
We’re here to dole out red meat to our conservative audience. We’re not here to be fair and balanced. We’re here to stir up the crazies, basically. We’re here to stoke up anger in our conservative fan base, and that’s how we get ratings.’” - Quoted in "An Atheist in the FOXhole"

This is not limited to Fox. The whole appeal of right-wing talk, Rush, Hannity, Beck and all the way back to Father Coughlin is stirring up crazies. It's all about "I'm mad as hell and I'm not going to take it any more."
 
Lkeller said:
Notice that when there is a big breaking news story like a natural disaster or terrorist attack, cable news viewership spikes, and CNN is often the number one benefactor. Nothng beats a modern large screen HD television for live breaking news.

Maybe. But it so happened that the afternoon when Asiana Flight 214 crashed in San Fransisco, I was at the radio station, without a TV nearby. In the time it took me to read a half-dozen tweets, I had a pretty good picture of the news. Boeing 777 from South Korea crash-landed, there were an unknown number of casualties and, SFO was closed TFN.

The only thing I didn't get online and could have gotten from CNN was live video from San Fransisco.
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom