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Frequency Swap

O

Onesimus

Guest
Lon Helton reported yesterday in "Country Aircheck" that Entercom will swap a station with Cumulus...making Entercom the only country game in town. None of the other trades have reported this so far. Anyone have some news to share?
 
I'm not sure how Entercom can actually trade a property they technically don't own - yet. However, I don't get the business logic here; I'd really like to see the two country stations compete in the market. Perhaps WYGY is finally "going home."

Here's another thing to ponder: why Cumulus would give up the stick on Winton Road? It's just about the best transmitter site in the metro area, with great coverage. If I'm not mistaken, WAQZ and WGRR are both on the same tower, so if there's a swap, it would probably be one of those properties. My money would be on WGRR, since WAQZ is underpowered at best.

Guess we'll find out.
 
WyllyWylly said:
Here's another thing to ponder: why Cumulus would give up the stick on Winton Road? It's just about the best transmitter site in the metro area, with great coverage. If I'm not mistaken, WAQZ and WGRR are both on the same tower, so if there's a swap, it would probably be one of those properties. My money would be on WGRR, since WAQZ is underpowered at best.
Click to expand...

WGRR is on the Star Tower, but I think WAQZ is on either the Channel 9 or 12 tower downtown.
 
keys2 said:
WGRR is on the Star Tower, but I think WAQZ is on either the Channel 9 or 12 tower downtown.
Click to expand...

Ah, OK. I wasn't sure, and Radio-Locator's coordinates make it appear to be on Winton Road. I would be disappointed if WAQZ was on that tower and was still so hard to get. So... if GRR is the only Entercom signal on that tower, then I'd bet GRR is the swap station for certain. Their billing has got to be higher than WAQZ's anyway.

When does Entercom pass the final hurdles and become the official owner of the Cincy cluster? Unless there's something I'm missing, nothing can happen until Entercom has the license.
 
keys2 said:
WGRR is on the Star Tower, but I think WAQZ is on either the Channel 9 or 12 tower downtown.
Click to expand...

No, WAQZ is on the Star tower. I remember reading in the newspaper a few years back about 97.3 changing stick locations from the one on Kemper to Star. I remember being excited because I lived so close to the old WAQZ stick that it would blow WOXY out of the water. I got a new radio around that time that had really good FM reception, and I was all set to jam out to 97X, and then a little while later the Baloghs pulled the plug.
 
I guess I stand corrected. Never bothered to check the Radio-Locater coordinates. I thought when they changed the 97.3 city of license from Lebanon to Ft. Thomas, they moved to one of the downtown towers to put a better city grade signal across the river and into Ft. Thomas. Oh well.
 
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