Coming Soon: Radio's 'Most Significant Innovation' In Fifty Years
A Dec. 6 press conference has been scheduled for an announcement from "CEOs from the world's leading radio companies" that will officially reveal the industry's "most significant innovation" in a half-century. Public relations firm Brainerd Communicators, which represents Clear Channel, Cox Radio, Regent Communications and a handful of other radio companies, remains tight-lipped about what will be discussed next Tuesday.
One theory regarding the "innovation" is that it is a plan involving several groups to roll out a service using HD Radio spectrum, perhaps along the lines of a subscription-based service similar to the one Entercom CEO David Field has been touting for some time. Field even hinted to some forthcoming announcements along those lines during his company's Q3 earnings conference call on Nov. 4. Two tiny, orange half-circles, which look suspiciously like they were lifted from iBiquity's HD Radio logo, appear in the upper-left hand corner of Brainerd's announcement. R&R will be at the Dec. 6 press conference to provide you with details of what's to be revealed.
A Dec. 6 press conference has been scheduled for an announcement from "CEOs from the world's leading radio companies" that will officially reveal the industry's "most significant innovation" in a half-century. Public relations firm Brainerd Communicators, which represents Clear Channel, Cox Radio, Regent Communications and a handful of other radio companies, remains tight-lipped about what will be discussed next Tuesday.
One theory regarding the "innovation" is that it is a plan involving several groups to roll out a service using HD Radio spectrum, perhaps along the lines of a subscription-based service similar to the one Entercom CEO David Field has been touting for some time. Field even hinted to some forthcoming announcements along those lines during his company's Q3 earnings conference call on Nov. 4. Two tiny, orange half-circles, which look suspiciously like they were lifted from iBiquity's HD Radio logo, appear in the upper-left hand corner of Brainerd's announcement. R&R will be at the Dec. 6 press conference to provide you with details of what's to be revealed.