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FUTURE OF WLW?

K

kentuckymedia

Guest
Since Clear Channel is required to sell either WLW-AM and WKFS-FM or WNNF-FM and WOFX-FM by time of closing...the question remains, to who?

So here is the thing. Bonneville just closed on a $130 million dollar buy in Los Angeles. And we all well know that they love WLW. They obviously have the change to buy, are they going to?

Is WLW off the table and Clear Channel going to make very little money on their two fm's?

Just throwing out the question, hoping for a bite!
 
my guess is CC wants to keep the Money Winner and take less money for the 2 FM's than sell off the bread winner of the stable. Would the Fox and Radio 94.1 along with ESPN, Homer, KRC, and EBN bring in as much money and more combined than the can get out of Just having EBN, ESPN, KRC, Homer, KISS and the Big Kahuna WLW in the family
 
Good Question. One would think it's matter of days and hours when we should hear the spins,
IF Clear Channel Closes on the deal.
 
Don't forget that WLW represents a considerable amount of the one thing that current CC management absolutely abhors: Expense! It costs a lot of money to run a talk/news/sports giant. San Antonio has many times demonstrated it's zeal for trimming costs in spite of both immediate and long-term negative effects on revenue.
 
In Los Angeles, KFI is the highest rated AM station (only one in the top ten) and is only outdone in the ratings by a Spanish language music station (non CC) and KIIS FM also a CC cluster-mate. In the recent swings of the budget ax those two suffered the least numbers of beheadings. The most visible (rather audible) to me was the grounding of long time "KFI In The Sky" traffic reporter Mike Nolan, who now sits in front of the traffic monitor computers.

My point is that while CC honchos may hate expenses they also love revenues (and ratings).
 
I agree. WLW makes a lot of money and does well in the ratings. However, CC was given a deadline, and its not how much or how little they will make. Its how quick they can dump stations. If they can dump WLW quicker than the 2 FM's, thats who will be on the ship for Salt Lake City.
 
The leading mentality doesn't appreciate AM because of the demos. 22 year old cute little media buyers don't know what AM is on a radio unless it has an alarm clock set to wake them up...

On the other side people in Mason still appreciate free heated toilets and bed springs...
 
ChiefEngineer said:
The leading mentality doesn't appreciate AM because of the demos. 22 year old cute little media buyers don't know what AM is on a radio unless it has an alarm clock set to wake them up...

On the other side people in Mason still appreciate free heated toilets and bed springs...
Click to expand...

Oh, so true...

WLW, as it presently sits, has gone top heavy in the older demos from what I've seen. Which is why some talk stations have gone to simulcasting on FM. There simply are few, if any people under about age 35 who ever bother to tune in any AM station. Under 30...hardly knows what AM is. Moving to FM does tend to lower the demos somewhat. A "WLW-FM" might help in that endeavor.

Sad, too. WLW in digital actually sounds pretty darn good. But, more and more, I'm becoming convinced that unless something is done to technically improve the band and the receivers, even a WLW will eventually be put out to pasture.

Where's Mr. Crosley when we need him? (That's rhetorical, of course.)
 
There is an article on the front page of today's (Wednesday) Wall Street Journal, "Clear Channel Deal Is Close to Collapse." Private-equity firms and banks are backing out of the privatization deal. Article says without the deal CC stock will fall into the $20's (was at $32.56 Tuesday).
 
If WLW ends up going to Bonneville, will that mean the end of the XM 173 feed?
 
The WLW XM feed will be going away at the end of the year regardless, as CC's agreement with XM ends on Dec 31st 2008.
 
microbob said:
The WLW XM feed will be going away at the end of the year regardless, as CC's agreement with XM ends on Dec 31st 2008.
Click to expand...

I think WLW has changed its content post-XM. I think it was better before XM.

If the XM outlet was removed I'm not really sure they will be able to down-shift back into Local Mode again.
 
I rarely listen to WLW anymore except for the Reds. The programming changed for me when they moved to Kenwood. It will be interesting if they can go back into local mode once the XM deal ends.
 
microbob said:
I rarely listen to WLW anymore except for the Reds. The programming changed for me when they moved to Kenwood. It will be interesting if they can go back into local mode once the XM deal ends.
Click to expand...

I don't see why they can't. WLW simulcasts on XM for free, and their audience there is ridiculously minuscule. Not like it does anything for their bottom line anyway.
 
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