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Gainesville / Marc Radio

I lived on SW 6th Ave about 3 blocks from the library area. It was nice but if I remember.....there was no real supermarket in the downtown area. There was Krystal hamburgers, pizza places and similar food places, some local mom and pop style. A health food store was about 6 blocks away. Later I moved near the UF tennis court area. There were homeless people then but they were OK. Do they still have the CrossRoad people? They try to convert peoples religions. They stand on the corner and shout how thieir faith changed them. I moved to Charlottesville VA (UVA) a few years ago and the homeless were real nasty....cursed and screamed. Cops said they have freedom of speech and would not do anything. Getting back to radio....the station in Starke sounded real small town.....dead air between songs and sounded like they hired relatives to DJ.
The music was good. Lake City on 94.3 (I think) played a good variety but was automated. I put up an antenna to get WFAM 91.1 Jacksonville, a great jazz station of Jones College. I hear they moved to 90.9 and play beautiful instrumentals now. As far as the real estate, I guess the amount of sales were up but not the prices? Maybe people read that yahoo story. It said you can get a great return on your money to buy a house in those few cities since the houses were cheap and could be rented for a good amount of money.
 
When I was a student at UF, Jim Geason, the GM of WRUF and one of the brightest guys to ever fill a major role at the station, had some students researching the Starke station, WEAG. Jim came in one afternoon with an amazed/excited look and said that WEAG was a literal goldmine. They were doing $200,000/year in 1984 dollars without one single salesperson. Not one. It was 100% agency buys, taken over the phone. With very little investment, the ROI was enormous for that little station's owner. So, I never said another unkind word about little ol' WEAG. It may not have been much of a presentation on the air, but it sure was a heck of a business.
 
I saw on All Access that Russ Allen has left Magic. He was the PD. Kevin Davis now the PD for The Pulse and WDVH/WRZN.

(I hope this makes it as am having problems with the new system. Not Mac friendly?)
 
Does anyone think 106.9 The Pulse's days are numbered? They said CHR WKZY wasn't doing well enough right before the flip, but I can't imagine this is better...or even close.
 
MARC seems to be paying attention to some of their neglected signals. WDVH/WRZN have dropped Fox News talk shows and are now NEWSRADIO 980/720 with an upgraded lineup. They have a local show with Ward Scott (ex-WBXY) from 7-9 and then Herman Cain, Burnie Thompson, Dave Ramsey, Mark Levin, Dennis Miller, and Bloomberg overnights and weekends. HANK-FM (101.7) has a pickup truck with the station logo and had a remote from Chiefland on Saturday.
 
Now that this tread has shuffled all over the place can somebody comment on the new "GM" at Marc? Seems she came to the market from a sales position in Daytona but have not heard a word about what is going on with the Marc stations and her performance. Think she has been there maybe 3 or 4 months now.
 
Give her a year or two. Sounds like her task is the classic "turn this sow's ear into a silk purse"... a tough one, for anybody. FWIW, simulcasting 980 & 720 in a "newstalk" (talk) format is smart. Or smarter, at least. Shitty lineup, though. "The Leftovers!" Er, well--probably shouldn't use the word "Left" with a roster of Tea Party Talkers, but you get my drift. Does it have any local spots on it? Has WSKY left a dollar or two, unsold? In a college town in a state that was split damn-near dead even in last year's election, you'd think they might be better picking up the syndicated stuff like Stephanie Miller and Tom Hartman, and doing the liberal radio thing. Beats the hell out of starving to death...
 
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....In a college town in a state that was split damn-near dead even in last year's election, you'd think they might be better picking up the syndicated stuff like Stephanie Miller and Tom Hartman, and doing the liberal radio thing. Beats the hell out of starving to death...

WAJD has the liberal talk radio thing going. Also, it's very hard to earn a living doing liberal talk, as Air America discovered. For some reason, it draws low numbers and those that do listen don't seem to support the advertisers.

WDVH has picked up a conservative live morning show that used to run on WBXY. If they were smart, they'd try to also get Chip Morris who was displaced from WSKY recently by satellite delivered Hannity. The reason to pick these local guys up is advertiser support. Places/people that supported them before might well be enticed to do so again, redistributing a few ad dollars to Marc in the process.
 
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