> Hey I was curious If you guys knew what the best way to go
> about doing this, Many radio Dj's at my college station want
> to stream our college radio station 91.5 the impuse up in vt
> (wwlr). I was curious on any suggestions you guys might have
> though whats holding us up, keeping in mind we only have
> less then a meg of bandwith to use and only a cost of less
> than 1000$ a year to spare.
> thanks -OZ
You will be limited both by the your available bandwidth and by dollars.
First, let's talk royalties. ASCAP, BMI, and SESAC royalties are not covered by the blanket licenses for your over-the-air signal; however, licenses with these PROs for your CAMPUS could cover your stream at no additional cost. You should check with whoever handles the licenses for your campus, usually someone in student life. A separate license is needed with a company called SoundExchange for your stream with, thanks to the DPRA and DMCA. If your campus enrollment is <10,000 this will run $275 per year. If your enrollment is 10,000 or more the SE fee will be $525 per year (as of 2005). Keep in mind that if you were to start today, you would owe the entire fee for the calendar year 2005. SE fees for 2006+ have yet to be determined. The official negotiating period has now passed without an agreement with SE, but discussions continue.
Your bandwidth will only allow you a couple of dozen simultaneous streams, depending on the individual stream bandwidth you select. Most people overestimate the number of simultaneous online listeners a typical college station will draw. The AVERAGE for most barely breaks into double digits, though peak demand might be slightly higher. Sports play-by-play broadcasts on many college stations create spikes in online listening.
You might test the concept by streaming yourself, then expand to a third-party service like Live365 if/when demand warrants. This would give you the chance to come up with additional dollars after you've proven the demand. Live365 offers a discount for members of Collegiate Broadcasters, Inc. (CBI).
Assuming you can get your hands on a couple of machines (it's best to use a separate machine for encoding the audio and another for the server -- the machines do not need to be terribly robust) you could do it for very little cost. SHOUTcast is probably the easiest to get going for no cost. RealNetworks' Helix has a freebie version with limited functionality. Windows Media requires the server version of the OS, and is therefore not as cheap as the others. Apple's Darwin server is available for most operating systems, including Windows, but less than 7% of client machines have QuickTime so it's not worth the bother. Long story short, I'd suggest starting with SHOUTcast.
There are also statutory limitations on what can be included in the Webcast, and a requirement to simultaneously display artist, song title, and album title information. I won't go into these in detail, but I'm sure these limitations will stir up some discussion.