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Goldsboro; disturbance in the force

M

Marathon Don

Guest
Some weird vibes coming from CMG in Wayne County. Personnel churn. Changes afoot?
 
all of WGBR's listeners went to 106.1

all of WEQR's listeners went to.... wait, they never had any to begin with. They're all still listening to 93.3 and G105.

The whole cluster is relying on a gospel AM. I can't say that I've ever seen that before. Maybe they just need to simulcast it on 97.7.
 
"All GBR's listeners went to 106.1" and that statement is based on what fact?

Actually it's not true. None of GBR's llsteners went to 106.1 because GBR never lost Rush. In fact, GBR is still running Rush and Hannity and will continue to run Rush and Hannity.

The "disturbance" in this case is simply the PD, who started with the station in the late 80's before Curtis bought the station and is well-revered by the community, is leaving the radio industry. He's in his 60's, finally got smart and is starting a new career.

GBR is small market radio. That means the focus is on serving Wayne County and could care less of what goes on in the Raleigh radio market with all the guessing, assumptions, back-biting, ego-driven jealousy and in-fighting. For small market radio GBR's listener numbers and SALES numbers are better than average. So I suggest unless you know what you're talking about, and it's obvious you do not, find another station make assumptions about.

Now don't you feel silly. Any questions?
 
I think someone else's force got kinda disturbed today, too. :D

As for WGBR losing listeners to 106.1, I would think some have gone to RushRadio because it's on FM, but who am I to speculate? It might appear as back-biting, ego-driven jealousy, and in-fighting. And I also might additionally not know what I'm talking about, too. I just wish I had something to shamelessly plug.
 
It's all about content; LOCAL radio. GBR offers local programming; it sounds corny but it's about the community, the people, with local news. Who would flip back and forth every half hour to catch local news just because the same program on the air is FM rather than AM. It seems misguided to think fidelity is all that matters and content doesn't.

It goes without saying we're not talking about music-intensive stations. It's all about what is offered by the provider and while fidelity is extremely important, the difference between AM and FM on a talk station is not as important as content. Those in the broadcast industry often do not hear radio as a listener hears radio? Try to go "outside" the business of radio and listen; it's not the same as a person on the outside hears it. Are you listening for audio quality or quality of content?

None of the Raleigh talk stations have anything to offer Wayne County that's not already there; and none of the Raleigh stations cater to Goldsboro or Wayne County. So you can't compare Raleigh to Goldsboro/Wayne County.
 
All that sounds quite ideal, but if it's actually working out on a regular basis to that ideal level,
why does a long-term PD "get smart" and "start a new career" in his 60s?
A person on the outside of radio is all about fidelity. That's why people don't carry Walkmans or listen to 8tracks anymore. And young kids, they think AM is only for telling the time in the mornings (if that).

Soooo..."can you tell us how many people listen to WGBR?"
 
Ideal? It’s close to it; but nothing’s perfect. It depends on what the individual’s idea of ideal may be. This long-term PD has a chance to spend more time with his family which includes his grandkids and he thinks that’s smart. He regrets leaving the business but has an opportunity at a new career with shorter hours, more free time and just wants to try something different after 25 years.

“A person on the outside of radio is all about fidelity”
That is what radio people think. The general public will listen with whatever means they have to listen. There are some die-hards who’re always trying to impress. But when business and industry decide to offer new and improved products the older technology goes away and there is nothing wrong with that. Not everyone listens for the same reasons. Some people listen just to listen and don’t care.

“And young kids, they think AM is only for telling the time in the mornings (if that).” Kids weren’t mentioned but the kids I know are smarter than that.

Yes, I know how many listeners. But the numbers “apples and oranges”. How do you compare a dot-com metro area internet site to a directional (East and South) to a community-based commercial radio station, AM or FM?
 
wrongfork said:
Now don't you feel silly.

No I can't say that I do.

You won't give us proof of what you're saying. So, we are forced to look elsewhere... where Rush has moved to FM in many of the markets in this state, as well as in South Carolina. Forget all the talk stations in big markets where the AM got an FM simulcast or moved to FM. Why? Because AM is dying, and no one under the age of 60 will put up with all the static when there is an FM alternative.

This situation is no different. People may still come to WGBR for news every few hours, but if they listen to 106.1 from 12:05 until Rush does his final segment at 2:59 then the numbers are going to say otherwise.
 
The fact that a relatively small city like Goldsboro is still being served by local media run at a professional level is laudable. My home county long ago stopped supporting local radio, and since nature abhors a vacuum, surrounding signals (and sales reps) swooped in to take the spoils. I doubt anyone in my county under the age of 60 ever listens to the empty shells that used to be vibrant, local radio stations. The kids listen to streams, the middle-agers are on the bird, and the radios are in the rest homes.

I hope the good folks in Wayne County appreciate what they have.
 
wrongfork said:
Ideal? It’s close to it; but nothing’s perfect. It depends on what the individual’s idea of ideal may be. This long-term PD has a chance to spend more time with his family which includes his grandkids and he thinks that’s smart. He regrets leaving the business but has an opportunity at a new career with shorter hours, more free time and just wants to try something different after 25 years.
The situation as you presented it was "ideal." There wasn't any qualification, and the other people's ideas were all wrong.
If it's so ideal that everyone else is wrong, why would it be 'smart' to leave that?

“A person on the outside of radio is all about fidelity”
That is what radio people think. The general public will listen with whatever means they have to listen. There are some die-hards who’re always trying to impress. But when business and industry decide to offer new and improved products the older technology goes away and there is nothing wrong with that. Not everyone listens for the same reasons. Some people listen just to listen and don’t care.
How often is AM even a means to listen these days?
It's not about impressing anyone. The older technology (AM) is going away.
People are moving to FM in droves, when they can. And they can.

“And young kids, they think AM is only for telling the time in the mornings (if that).” Kids weren’t mentioned but the kids I know are smarter than that.
I guess they are all "above average" too?

Yes, I know how many listeners. But the numbers “apples and oranges”. How do you compare a dot-com metro area internet site to a directional (East and South) to a community-based commercial radio station, AM or FM?
A spreadsheet. "Shares" and "ratings." That kind of thing. They do that in the big city, and the small cities too.
Or just throw them out, and let others chew on them. You don't even have to do any work that way.

[You didn't ask anyone to compare them before, so no one's asking you that now. "Knowing" is half the battle of "being right" if you're trying to use someone else's lack of knowledge against them, going feetfirst down everyone's throats, six posts in.]
 
Hey guys lost in all this discussion is the fact that radio is losing one of its most talented people ever in Wayne Alley..He is WGBR plain and simple..I hope Wayne finds happiness and success in his new venture...Wayne is a great guy, a pro and a legend..Radio needs about 100,000 more Wayne Alley's My AM dial is now looking for a new preset #2 cause Wayne was THE reason I loved WGBR...

Allen
 
allenv said:
Hey guys lost in all this discussion is the fact that radio is losing one of its most talented people ever in Wayne Alley..He is WGBR plain and simple..I hope Wayne finds happiness and success in his new venture...Wayne is a great guy, a pro and a legend..Radio needs about 100,000 more Wayne Alley's My AM dial is now looking for a new preset #2 cause Wayne was THE reason I loved WGBR...

Allen
Well said, Allen. Wayne is a first class guy. His replacement has some mighty big shoes to fill.
 
Sorry that I may have offended anyone on here with my off-the-cuff remark about an internet-only station pulling better numbers than 1150. I don't work there - or know anyone that works there, but I've noticed that it has shown up on my BlackBerry radio player as well as my roku set-top box. I haven't seen WGBR on these devices. I live in Wilson, and a few of my friends up here listen to it in the car, therefore the reference.

Truly not a plug.
(Actually the internet streamer is based in Johnston County, not Wayne.)

If the admin here want's to delete my earlier post - feel free. I'm cool like that.
 
OK so here's the bottom line. GBR is doing well on its own and is not trying to compete with anyone's programming. But if what was suggested were true how could they still have Rush. GBR does not try to or have to impress anyone.

I'm not saying other prople's ideas are all wrong. This conversation started off with some misguided statements and generalizations. Unless you've worked at GBR or live in Wayne County, chances are you don't know anything about it. To believe there are no AM stations serving their communities with first-rate programming and to believe there are no AM stations making money is not realistic. My initial point was that you cannot make a general statement like that and expect it to be accepted as valid. That's like saying since Joe drives a beatup truck and works in radio so it's obvious all who work in radio drive beatup trucks.

I didn't want to be drawn into a ******* contest. GBR's doors are open regular business hours to anyone who may be just curious; and if you're hell-bent on trying to prove your point, drive to Wayne County and talk to someone who lives there because THEY know and the listeners is what it's all about, isn't it? Neither GBR nor I have anything to prove.

And yes Allen, Wayne's a straight-up, hard-working guy who loves radio and is great to work with; he deserves all the time he can get to be with his family.

I'm done.
 
Because AM is dying, and no one under the age of 60 will put up with all the static when there is an FM alternative.

Actually, I listen to AM almost exclusively......for talk primarily, but some music, too....and I prefer AM. And I'm nowhere near 60.
I love AM! Always have!

Nor do I think AM radio is anywhere near "dead" just yet....there will probably be people still trying to write AM Radio's "obituary" five or ten years from now. I don't think it's totally going away--or anything even close--anytime soon.
Maybe in some of the larger urban areas, but out in the small communities and hamlets of America? Nah....not anytime soon.
As long as there are people who still wanna do "community radio" and as long as there are churches and local politicians and others who want a voice--and at a reasonable price--AM will keep slogging along (unless the gov't chooses to shut that part of the band down, and I doubt that).
 
Great points Matt..I'm proud to be on AM..Heck I 'm proud to be in radio in any capacity. AM will live like you said as long as it super serves its community....

Allen
 
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