It's just fantastic to see radio embrace the all-news format. Again.
Randy Michaels may be having a hard time making it work in Chicago and New York, but seems committed to doing it. Radio One is betting on it in Houston. CBS is daring to go against WTOP in Washington and now Cumulus is pitting KGO against KCBS.
Why take a chance on such an expensive (read: talent/staff-heavy) format? Could it be that they've finally figured out what so many on these boards have argued for so long - that terrestrial radio needs fresh, dynamic and perhaps even *local* content? Such programming is one the thing national/international internet platforms like SiriusXM and Pandora can't or won't do.
I doubt we'll get a mea cupla from the suits, who for so long told us radio newsies that we were not worth money, that we were dinosaurs; that the future of radio was in syndicated, faux-local content; that nobody cared if their local radio station was locally-focused. But actions speak louder than apologies. You can't do a format like this on the cheap and even come in second-place. You have to hire the anchors, the editors, the reporters, the writers, etc. These operations have done it or are doing it.
Heartwarming. I'm actually not disgusted with our industry today.
Randy Michaels may be having a hard time making it work in Chicago and New York, but seems committed to doing it. Radio One is betting on it in Houston. CBS is daring to go against WTOP in Washington and now Cumulus is pitting KGO against KCBS.
Why take a chance on such an expensive (read: talent/staff-heavy) format? Could it be that they've finally figured out what so many on these boards have argued for so long - that terrestrial radio needs fresh, dynamic and perhaps even *local* content? Such programming is one the thing national/international internet platforms like SiriusXM and Pandora can't or won't do.
I doubt we'll get a mea cupla from the suits, who for so long told us radio newsies that we were not worth money, that we were dinosaurs; that the future of radio was in syndicated, faux-local content; that nobody cared if their local radio station was locally-focused. But actions speak louder than apologies. You can't do a format like this on the cheap and even come in second-place. You have to hire the anchors, the editors, the reporters, the writers, etc. These operations have done it or are doing it.
Heartwarming. I'm actually not disgusted with our industry today.