Gray Television has announced that Greg McAlister is the next GM of KCBD-TV.
Gray Television’s Lubbock, Texas, duopoly of KCBD (NBC) and KLCW (CW) has hired Greg McAlister as general manager.
Since 2020, he has been president of consulting firm McFortune Media. He started his career in broadcasting as a teenager working in the family business at the ABC affiliate in Lubbock, where he experienced many areas of the operation before advancing to general manager at the age of 24.